Cartier releases fourth watch inspired by a key

Diesel's first black gold watch showcases the irreverent spirit of the brand in its rock-chic face

Marc by Marc Jacobs' new summer 2015 watch features a cow print!? Inspired by rave culture

Adidas "Superstar" watch. Gold model limited to 500 pieces worldwide

Tiffany & Co. launches new New York-inspired watch, the CT60

Bvlgari's first intelligent watch with government-grade security

TAG Heuer, Google, and Intel partner on smartwatch development

Chaumet x Loris Cecchini launches 300-piece limited edition of the iconic Class One watch

Seiko reissues collaboration watch with Italian design master Ettore Sottsass

Van Cleef & Arpels releases new padlock-inspired "Cadena" watch

GUESS's first street-level store in Japan opens in Shinsaibashi, featuring limited edition watches

Todd Snyder and Timex release their first collaborative watch since J.Crew

TAG Heuer x Ken Okuyama: A fast-paced pop-up shop in Shinjuku

Cara Delevingne becomes Tag Heuer ambassador

The new Paul & Joe watch is cute and playful

The image is "cherry blossoms," Van Cleef & Arpels' limited edition watch is available only at the Ginza store worldwide