Sanrio unveils My Melody and KikiLala's 40th anniversary project and Hello Kitty's new men's brand

Hello Kitty x Chan Luu x Isetan limited edition bracelet now available

Gucci and Hello Kitty collaborate to release special charms and an app

"Mode of Barbie" Exhibition to commemorate 55th anniversary. What if Barbie worked in Kobe?

Disney's "Oswald" will be welcoming you at Shinjuku Isetan! Collaboration with magazine "SPUR"

Undercover to release ribbon-clad Hello Kitty at Isetan

BAPE and SpongeBob SquarePants reunite to release character T-shirts and iPhone cases

Matsuya Ginza opens Winnie the Pooh exhibition, showcasing 400 items including Disney's treasured materials that have never been shown before.

Dsquared2 collaborates with Snoopy and Belle for 65th anniversary

Sunburned Snoopys gather at Shinjuku Isetan

"Doll Culture Exhibition" to be held featuring popular dolls such as Licca-chan, Jenny, and Barbie

This year's Snoopy event will be held at Ginza Mitsukoshi again. Limited items in collaboration with traditional crafts will also be available.

Sonny Angel wearing Ladurée macarons and patisserie has arrived. Limited edition box also available.

Fashion doll "Blythe" anniversary doll is now available as a smartphone case

Winnie the Pooh exhibition held. 400 items including Disney treasures on display in Japan for the first time.

Hello Kitty and My Melody transform due to data error! New fashion proposals at Isetan