Beillevaire, a popular French butter and premium cheese brand favored by 5-star hotels in Paris and Michelin-star chefs, has imported its first seaweed butter (125g, priced at ¥1,944 including tax). Sales began at all stores and on the official website on April 1st. A three-piece set of unsalted, salted, and seaweed butters (20g x 3 each, priced at ¥864 including tax) was also released at the same time.
Characteristics of Seaweed Butter This seaweed butter is a perfect blend of earthy-flavored butter made from milk produced near Machecoul in western France, where Beillevaire's headquarters and factory are located, coarse salt from Noirmoutier, a town facing the Atlantic Ocean, and seaweed harvested off the coast of Brittany. The subtle aroma of the seaweed, blended in to create a subtle texture, complemented by occasional granules of coarse salt, creates an exquisite richness in the butter's flavor. Enjoy the rich flavors of locally grown ingredients grown in the warm and mild climate of France's Atlantic coast.
Seaweed Butter
20g Butter Set of 3
Recommended Ways to Enjoy Seaweed Butter
In France, it's primarily enjoyed as a spread on bread with raw oysters, boiled shrimp, crab, or shellfish, but it's also sometimes finely chopped to add richness to poached eggs or foil-baked white fish.
Serve it on unsalted crackers or thickly sliced cucumber or red turnip for a cocktail party centered around highballs or white wine. The rich, concentrated milk flavor hits the palate, but the unexpectedly light finish will have you reaching for two or three more.
For a leisurely brunch on a lazy day, try spreading it on your favorite delicious bread.
After steaming chicken in a frying pan with your favorite seasonings and white wine, simmer the remaining sauce with a little seaweed butter and toss it with pasta or stewed vegetables, seasoned with salt and pepper.
beillevaire Fermented Butter
We carry salted and unsalted fermented butter as well as cheese. Starting with our signature butter sandwich, Sandwich aux Beurres, we also offer baked goods such as Gâteau aux Bouquets, a cake with every delicate petal covered in buttercream, Gâteau Fromage Mi-cuit, which fills your mouth with the milky flavor of cream cheese, financiers with the rich aroma of fermented butter, and Tart aux Fromages, which elevates the flavor of French cheese into a sweet treat. From souvenirs and gifts to everyday snacks, you can choose an item to suit your purpose and preferences.
Macarons aux Fleurs
Sandwich aux Beurres 6-piece Set
Gâteau aux Bouquets Rosé
Gâteau aux Bouquets Rose Vertu
Gâteau aux bouquets orange
Gâteau Fromage Fourme d'Ambert
Cake Gourmand (Buttercream)
Tarte aux Fromages
Sands aux Caramels
About Beillevaire
Established in 1980, this fromagerie has its headquarters and cheese and fermented butter production facilities in the village of Machecourt in western France. The company currently has over 60 sales outlets across France. The creations of the current head of the maison, Pascal Beillevaire, a dairy farmer and cheese ager, and the fermented butter and cheese produced by the Machecourt terroir are loved by five-star hotels and Michelin-star chefs in the gourmet capital of Paris, and the company is known as a leading fromagerie of choice for French food professionals.
Beillevaire Official Logo
Beillevaire France
beillevaire Fermented Butter
In partnership with TK Shin Co., Ltd., the brand made its Japanese debut in the summer of 2017, opening its first patisserie in Azabu Juban (flagship street-front store). It subsequently operates stores at Isetan Shinjuku, Matsuya Ginza, Daimaru Kobe, and Toranomon Hills Business Tower. The brand aims to continue expanding its stores nationwide, including through its online shop.
beillevaire Azabu Juban store
Beillevaire store information
3-11-8 Motoazabu, Minato-ku, Tokyo
03-6447-5471
3-14-1 Shinjuku, Shinjuku-ku, Tokyo Isetan Shinjuku Main Building B1
03-6380-5886
3-6-1 Ginza, Chuo-ku, Tokyo Matsuya Ginza Store B1
03-3567-1211 (ext.) 2026
40 Akashicho, Chuo-ku, Kobe, Hyogo Prefecture Daimaru Kobe Store B1
078-335-6270
1-17-1 Toranomon, Minato-ku, Tokyo Toranomon Hills Business Tower Store 1F
03-6268-8629
Official website/online shop
www.beillevaire.jp
Official Instagram
@beillevaire_japon
Click here for company press release details
Characteristics of Seaweed Butter This seaweed butter is a perfect blend of earthy-flavored butter made from milk produced near Machecoul in western France, where Beillevaire's headquarters and factory are located, coarse salt from Noirmoutier, a town facing the Atlantic Ocean, and seaweed harvested off the coast of Brittany. The subtle aroma of the seaweed, blended in to create a subtle texture, complemented by occasional granules of coarse salt, creates an exquisite richness in the butter's flavor. Enjoy the rich flavors of locally grown ingredients grown in the warm and mild climate of France's Atlantic coast.
Seaweed Butter20g Butter Set of 3Recommended Ways to Enjoy Seaweed Butter
In France, it's primarily enjoyed as a spread on bread with raw oysters, boiled shrimp, crab, or shellfish, but it's also sometimes finely chopped to add richness to poached eggs or foil-baked white fish.
Serve it on unsalted crackers or thickly sliced cucumber or red turnip for a cocktail party centered around highballs or white wine. The rich, concentrated milk flavor hits the palate, but the unexpectedly light finish will have you reaching for two or three more.
For a leisurely brunch on a lazy day, try spreading it on your favorite delicious bread.
After steaming chicken in a frying pan with your favorite seasonings and white wine, simmer the remaining sauce with a little seaweed butter and toss it with pasta or stewed vegetables, seasoned with salt and pepper.
beillevaire Fermented ButterWe carry salted and unsalted fermented butter as well as cheese. Starting with our signature butter sandwich, Sandwich aux Beurres, we also offer baked goods such as Gâteau aux Bouquets, a cake with every delicate petal covered in buttercream, Gâteau Fromage Mi-cuit, which fills your mouth with the milky flavor of cream cheese, financiers with the rich aroma of fermented butter, and Tart aux Fromages, which elevates the flavor of French cheese into a sweet treat. From souvenirs and gifts to everyday snacks, you can choose an item to suit your purpose and preferences.
Macarons aux FleursSandwich aux Beurres 6-piece SetGâteau aux Bouquets RoséGâteau aux Bouquets Rose VertuGâteau aux bouquets orangeGâteau Fromage Fourme d'AmbertCake Gourmand (Buttercream)Tarte aux FromagesSands aux CaramelsAbout Beillevaire
Established in 1980, this fromagerie has its headquarters and cheese and fermented butter production facilities in the village of Machecourt in western France. The company currently has over 60 sales outlets across France. The creations of the current head of the maison, Pascal Beillevaire, a dairy farmer and cheese ager, and the fermented butter and cheese produced by the Machecourt terroir are loved by five-star hotels and Michelin-star chefs in the gourmet capital of Paris, and the company is known as a leading fromagerie of choice for French food professionals.
Beillevaire Official LogoBeillevaire Francebeillevaire Fermented ButterIn partnership with TK Shin Co., Ltd., the brand made its Japanese debut in the summer of 2017, opening its first patisserie in Azabu Juban (flagship street-front store). It subsequently operates stores at Isetan Shinjuku, Matsuya Ginza, Daimaru Kobe, and Toranomon Hills Business Tower. The brand aims to continue expanding its stores nationwide, including through its online shop.
beillevaire Azabu Juban storeBeillevaire store information
3-11-8 Motoazabu, Minato-ku, Tokyo
03-6447-5471
3-14-1 Shinjuku, Shinjuku-ku, Tokyo Isetan Shinjuku Main Building B1
03-6380-5886
3-6-1 Ginza, Chuo-ku, Tokyo Matsuya Ginza Store B1
03-3567-1211 (ext.) 2026
40 Akashicho, Chuo-ku, Kobe, Hyogo Prefecture Daimaru Kobe Store B1
078-335-6270
1-17-1 Toranomon, Minato-ku, Tokyo Toranomon Hills Business Tower Store 1F
03-6268-8629
Official website/online shop
www.beillevaire.jp
Official Instagram
@beillevaire_japon
Click here for company press release details
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