Freshly baked sweets will also be available at the venue. Ginza Mitsukoshi's Valentine's Day event "GINZA SWEETS COLLECTION 2021" will be held

Event Date:2021.01.27-02.14
Jan 20, 2021

The theme of this year's "GINZA SWEETS COLLECTION 2021," being held at Ginza Mitsukoshi, is "Love Letter." Opportunities to meet loved ones have decreased... but you still want to convey your feelings... In place of the "letters" that are sent with such feelings, we will introduce "sweets" that can carry your thoughts. ■Dates: Wednesday, January 27th - Sunday, February 14th (until 6:00 PM on the final day) ■Venue: New Building, 7th Floor Event Hall

Ginza Mitsukoshi Buyers' Recommended Sweets


MAISON CACAO: A Sweet You'll Want to Eat Again and Again
This year's theme for MAISON CACAO is "EMOTIONAL." Eight emotions, including love and respect, are expressed through each flavor, art packaging, poetry, and music. Express your feelings in words, such as "Sending all my love to someone I respect," and give them along with chocolate to a special someone.


An assortment of three types of rich raw chocolate tarts (milk, bitter, and white) boasting crisp, gooey, and crunchy textures. Each light, crispy, and fragrant tart is filled with fresh Colombian chocolate cream. By increasing the moisture content to the very limit of solidification, we have achieved a creamy, melt-in-your-mouth texture. You can enjoy the cocoa aroma and amazing freshly baked texture that each flavor exudes.
MAISON CACAO> Rich Raw Chocolate Tart 1,620 yen (Made in Japan/3 pieces) *Limited to 30 sets per day

Sparkling Bonbons
Chef patissier Taichi Murayama says he loves sweets that highlight the ingredients. When thinking about a sweet, he is particular about the recipe and composition to make the main ingredient stand out, and his ideal patisserie is one where you can tell what kind of sweet it is immediately even if you eat it with your eyes closed.


【First time at Ginza Mitsukoshi】
Vibrant bonbons filled with smooth ganache and fruit jam. A set of 10: Chocolat au Lait, Cerise, Praline, Raspberry, Lime Ginger, Santander, and Violet.
Chantoiseau Bonbon Chocolate Set ¥2,651 (Made in Japan / 10 pieces)


A delight not only for the eyes but also for the aroma!


"Freshly Baked Liege-Style Waffles" Look Like Ice Cream


[First Time at Ginza Mitsukoshi]
Made with croissant dough imported directly from France, these waffles have a crispy crust and a rich, fragrant fermented butter flavor. This one-handed sweet can be held in one hand, and the cute pink sleeve with the DEBAILLEUL logo is sure to make you want to take a photo.
Debailleul Liege-style Waffle (Chocolate) 321 yen (Made in Japan/1 piece)


Enjoy a variety of textures with "Canelé au Chocolat"


[Ginza Mitsukoshi Exclusive]
A limited-time canelé that captures the fragrant flavor of Belgian couverture chocolate. Enjoy the crisp, fragrant exterior and chewy interior, along with the rich chocolate flavor with a hint of rum. The center is topped with slightly bitter chocolate.
Noix de Beurre Canelé au Chocolat 249 yen (Made in Japan / 1 piece)


From the authentic to the health-conscious - Chocolate made with carefully selected ingredients -


Chocolatier Palet d'Or: A professional chocolate shop that handles every step of the process, from selecting and roasting the cocoa beans


[First time at Ginza Mitsukoshi]
This chocolate shop takes advantage of the unique characteristics of each cocoa variety and region to handle everything from roasting to finishing. New for 2021 is a coffret based on rosé champagne, marrying the gorgeous aroma of champagne with the flavor of homemade chocolate.
Chocolatier Palet d'Or Coffret Champagne 2,376 yen (Made in Japan/4 pieces)

Montserrat is a brand that continues to challenge itself to find new ways to express its ingredients, such as organic and lactose-free.


Enjoy a variety of flavors, including fragrant hazelnut praline made with meticulous roasting, apricot ganache that captures the natural sweet and sour taste of apricots, and creamy caramel salty with a powerful accent of Himalayan salt.
Montserrat Lila Coffret ¥1,998 (Made in Belgium / 6 pieces)


Feel like you're traveling ~ Directly imported chocolate ~



A tablet version of our specialty President Cake, created in 1975. Filled with smooth gianduja.
Bernachon President Les Tablets 3,780 yen (Made in France / 1 tablet)



A two-layered treat with ganache inside a rose-flavored jelly. A Philippe Bell specialty.
Philippe Belle Boite Rose 3,456 yen (Made in France / 5 pieces)



A two-layer structure with noir ganache inside the tablet and bergamot jelly on top.
Frank Kästner Bergamot Tablet 2,160 yen (Made in France / 1 piece)



"GINZA SWEETS COLLECTION 2021" special website
https://www.mistore.jp/shopping/event/ginza_e/sweets_collection_51

*All images are for illustrative purposes only.
*Prices include tax.
*Entry may be restricted to prevent the spread of COVID-19.
*Due to various circumstances, business days, business hours, and scheduled events may be subject to change.
For details, please visit the Ginza Mitsukoshi website.
*The details of this event may be changed or canceled due to unforeseen circumstances. Thank you for your understanding.



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