Ennari Wagashi Market, "Japan's largest Japanese sweets festival," will be held on December 8th and 9th at LUMINE 0 on the 5th floor of NEWoMan Shinjuku, where 28 high-quality and rare Japanese sweets brands from all over the country will be gathered.
Ennari, a Japanese sweets select shop directly managed by Lumine located inside NEWoMan Shinjuku Station, has been introducing a number of carefully selected Japanese sweets brands from all over the country since it opened. At this event, Ennari Market will be held, where you can purchase limited edition products from the 28 participating brands. This event will introduce the world of Japanese sweets, focusing on the four essential steps in the production of wagashi, a familiar part of everyday life: kneading, cooking, baking, and shaping. The kneading section will feature Ishikawa Prefecture's Chaka Kobo Taro, which continues to offer never-before-seen flavors by incorporating Western ingredients essential to modern life, such as chocolate and nuts, into wagashi. The cooking section will feature Nara Prefecture's Kaki Senmon Ishi, Japan's only persimmon specialty shop, which produces and sells a variety of persimmon snacks and desserts under the theme of "making persimmons a wonderful fruit." The baking section will feature Tanakaya Senbei Sohonke, a long-established Tokyo shop that actively tries new things, such as "Caramel Senbei Matsuho" and "Mint Senbei." The shaping section will feature Kyoto Prefecture's UCHU wagashi, which combines the goodness of traditional wasanbon sugar with a variety of ingredients to create modern, innovative rakugan, each handcrafted.
Taro Tea and Sweets Workshop (Ishikawa)
Other exhibitors in the "Kneading" category include Edo Kusumochi, IFNi Roasting & Co., Sokyu, Saiundo, Minami Alps Shio Yokan, Tosaya, and Niniki. In the "Cooking" category, there are Yui, Wa no Kashi Meguri, Mahorodo Sogetsu, Enasuya, Noshiume Honpo Satoya, Kashin Osuga, and Kasho Hanakikyo. The "Baking" section features Nishizen Confectionery, Samurai Senbei, Matsue Chatte', Hyohyoan, and Fujimidou. The "Molding" section features Shinohara Confectionery, Okashitsuchiya, Kayu Akanan, Ohnoya, and Usukoi Honpo Goromaruya.
In addition, there will be 10 "Wagashi Workshops" where you can learn about and taste Japanese sweets. You can learn how to pair tea and alcohol with wagashi, and hear directly from the makers how to make and enjoy wagashi, all of which will help you further enjoy these familiar sweets. Participation is on a first-come, first-served basis. Applications will be accepted 30 minutes before each session in the "Wagashi Workshop Area" inside the venue and will close once capacity is reached. Participation is free, but a separate event admission fee (500 yen) is required. For more details, please visit the official website.
Kashin Osuga (Gifu)
In addition, there will be a "WAGASHI & DRINK Counter (catering)" where you can enjoy two types of Japanese sweets and tea. For the event admission fee (500 yen), you can choose freely two types of Japanese sweets and enjoy tea at this "WAGASHI & DRINK Counter."
Ennari, a Japanese sweets select shop directly managed by Lumine located inside NEWoMan Shinjuku Station, has been introducing a number of carefully selected Japanese sweets brands from all over the country since it opened. At this event, Ennari Market will be held, where you can purchase limited edition products from the 28 participating brands. This event will introduce the world of Japanese sweets, focusing on the four essential steps in the production of wagashi, a familiar part of everyday life: kneading, cooking, baking, and shaping. The kneading section will feature Ishikawa Prefecture's Chaka Kobo Taro, which continues to offer never-before-seen flavors by incorporating Western ingredients essential to modern life, such as chocolate and nuts, into wagashi. The cooking section will feature Nara Prefecture's Kaki Senmon Ishi, Japan's only persimmon specialty shop, which produces and sells a variety of persimmon snacks and desserts under the theme of "making persimmons a wonderful fruit." The baking section will feature Tanakaya Senbei Sohonke, a long-established Tokyo shop that actively tries new things, such as "Caramel Senbei Matsuho" and "Mint Senbei." The shaping section will feature Kyoto Prefecture's UCHU wagashi, which combines the goodness of traditional wasanbon sugar with a variety of ingredients to create modern, innovative rakugan, each handcrafted.
Taro Tea and Sweets Workshop (Ishikawa) Other exhibitors in the "Kneading" category include Edo Kusumochi, IFNi Roasting & Co., Sokyu, Saiundo, Minami Alps Shio Yokan, Tosaya, and Niniki. In the "Cooking" category, there are Yui, Wa no Kashi Meguri, Mahorodo Sogetsu, Enasuya, Noshiume Honpo Satoya, Kashin Osuga, and Kasho Hanakikyo. The "Baking" section features Nishizen Confectionery, Samurai Senbei, Matsue Chatte', Hyohyoan, and Fujimidou. The "Molding" section features Shinohara Confectionery, Okashitsuchiya, Kayu Akanan, Ohnoya, and Usukoi Honpo Goromaruya.
In addition, there will be 10 "Wagashi Workshops" where you can learn about and taste Japanese sweets. You can learn how to pair tea and alcohol with wagashi, and hear directly from the makers how to make and enjoy wagashi, all of which will help you further enjoy these familiar sweets. Participation is on a first-come, first-served basis. Applications will be accepted 30 minutes before each session in the "Wagashi Workshop Area" inside the venue and will close once capacity is reached. Participation is free, but a separate event admission fee (500 yen) is required. For more details, please visit the official website.
Kashin Osuga (Gifu)In addition, there will be a "WAGASHI & DRINK Counter (catering)" where you can enjoy two types of Japanese sweets and tea. For the event admission fee (500 yen), you can choose freely two types of Japanese sweets and enjoy tea at this "WAGASHI & DRINK Counter."
【Event Information】
Ennari Wagashi Market
Dates: December 8th - 9th
Venue: Lumine Zero
Address: NEWoMan 5F, 5-24-55 Sendagaya 5-chome, Shibuya-ku, Tokyo
Time: 12:00 - 18:00 (last admission at 17:30)
Admission Fee: 500 yen
*Includes two types of Japanese sweets to choose from at the "WAGASHI & DRINK Counter (Catering)" + tea
Ennari Wagashi Market
Dates: December 8th - 9th
Venue: Lumine Zero
Address: NEWoMan 5F, 5-24-55 Sendagaya 5-chome, Shibuya-ku, Tokyo
Time: 12:00 - 18:00 (last admission at 17:30)
Admission Fee: 500 yen
*Includes two types of Japanese sweets to choose from at the "WAGASHI & DRINK Counter (Catering)" + tea
