Isetan Shinjuku will host Japan's largest champagne event, "Noël à la Mode," from October 27th to November 1st. Held annually, "Noël à la Mode" is one of the largest events in Japan, showcasing a wide variety of unique champagnes, from grand maisons to small producers. This year, we will offer approximately 1,000 types of champagne from approximately 110 producers.
The venue will also feature various experience spaces, including a takeout menu that allows you to enjoy champagne pairings and a paid attendant service where a renowned sommelier will accompany you while you shop. In addition, the Isetan Mitsukoshi online store will introduce a variety of popular champagne sets and online-only items.
Key Features of the Champagne Selection at the Venue (Examples)
[An encounter only possible at Isetan Mitsukoshi. Only from MI Producers]
Champagne with a pleasant aroma of wooden barrels
This Champagne is captivating with its peach and apricot aromas of Pinot Noir, the minerality of Chardonnay, the vanilla, oak, and brioche aromas of the wooden barrels, and its minerality and sharp acidity. This Champagne has a subtle aroma from the oak barrels, creating a subtle accent on the palate.
【2019 Noël à la Mode Top 9 Producers】
The long-awaited release of the great vintage of 2015
＜Deutz＞Hommage à Cuvée William Muirthe (2015/750ml/White Sparkling) 27,500 yen
This Blanc de Noirs is made exclusively from a single vineyard in Muirthe, the best plot adjacent to the Maison in the village of Aÿ. 2015 was a particularly outstanding vintage, and it will be released in separate climats. "Murthet" and "Côtes de Glacier" are single vineyards spread across a slope close to Deutz's headquarters in the village of AY. Fresh and pure on the palate. An elegant harmony with the complexity of a prestige cuvée. A clean attack gives off a hint of minerality. Rich and smooth flavors of stone fruits such as yellow peach, white peach, plum, apricot and nectarine. The subtle spice aroma of ginger and herbal notes are impressive. The finish is long and rich, and you can sense the wonderful aging of the grapes. This is a champagne that can withstand aging for 10 or 20 years to come, and will continue to offer special flavors with each passing year.
[Check out these things this year! [Buyer's Recommended Producer] Laurent-Perrier, which has a strong commitment to Chardonnay, has finally released its Blanc de Blancs!
Laurent-Perrier> Blanc de Blancs Brut Nature in a gift box (750ml/white sparkling wine) 16,192 yen
Laurent-Perrier is a house that has a strong commitment to Chardonnay in order to embody the house's style of being "fresh, elegant and well-balanced." Laurent-Perrier has finally released its Blanc de Blancs! Using carefully selected Chardonnay, mainly from the Grand Crus of the Côte des Blancs, the winery uses artisanal techniques to honestly express the natural characteristics of the ingredients, bringing out the full appeal of this Blanc de Blancs. Its prowess has already been proven, as it immediately made it into the top 10 in 2021 of Fine Champagne Magazine, the world's only champagne magazine!
In addition, we will introduce the following lineup!
▶ Packed with new appeal! Producers appearing for the first time and for the first time in a while
▶ Their commitment and story. Large, historic producers
▶ Cooperatives and small-scale producers committed to their philosophies and beliefs
A special booth is now open where you can experience Ruinart's sustainable packaging, "Second Skin."
Ruinart's 100% recyclable sustainable gift packaging, "Second Skin," debuted in Japan this August. Developed after more than two years of research and development, Second Skin redefines the look of traditional gift boxes and is made from 100% recyclable natural wood fiber. It protects the bottle from light penetration, which can alter the quality of the champagne, and envelops it like a second skin.
This time, we have set up a sustainable booth featuring various Ruinart products, focusing on Second Skin. The booth, based on a sustainable concept, makes extensive use of recyclable natural materials such as wood, paper, and metal for its decoration. We will also be offering takeout hors d'oeuvres so you can enjoy this limited-time offer of Ruinart at home.
Shopping assistance service by Wine Plus College
□ 11:00 AM - 5:00 PM each day (last appointment)
□ Fee: 2,200 yen (30 minutes)
Wine Plus College, a wine school that is attracting attention from the industry, will open in Hiroo in January 2022. A team of top sommeliers, active in various competitions both in Japan and abroad, will be serving as exclusive concierges at this year's Noël à la Mode. At the Wine Plus College booth, top sommeliers will provide consultations with customers and accompany them around the venue to help them select the perfect champagne. This will transform the joy of choosing into the joy of entrusting the selection to them. You will be able to experience discovering a new champagne.
From left:
Jono Hiroyuki (Apicius Chef Sommelier / Winner of the 6th Pommery Scholarship, 3rd place in the 3rd All Japan Best Sommelier Competition, 2019 Gault & Millau Guide "Sommelier of the Year")
Nosaka Akihiko (Mandarin Oriental Tokyo Chef Sommelier / Runner-up in the 7th All Japan Best Sommelier Competition, Japan representative in the 3rd Asia-Oceania Best Sommelier Competition, Winner of the 2017 Pommery Sommelier Competition)
Kudo Junpei (Tour d'Argent Tokyo)
Champagne Cocktail Bar＞
11am - 6:50pm each day (closes 4:50pm on the last day)
We will be serving three cocktails using champagne from Termon, a small-scale maison which became part of the Remy Cointreau Group and made its Japanese debut in July. The Terumon worldview, which emphasizes terroir and sustainability, is expressed through a fusion with Japanese ingredients. In addition to cocktails, you can also enjoy a lineup of four drinks (fee required for tasting).
Sudachi French 75 Style, Pear and Spice Bellini Style, Red Shiso and Pomegranate Diavolo Style
(1 glass) ¥1,100 each
Enjoy the event with remote shopping, even without visiting the venue!
□ Order period: 10:00 AM, Wednesday, October 13th to 6:00 PM, Monday, November 1st □ Delivery: Orders placed between Wednesday, October 13th and Tuesday, October 26th: Your preferred date and time after Wednesday, October 27th Orders placed between Wednesday, October 27th and Monday, November 1st: Your preferred date and time after Thursday, October 28th This online Noël à la Mode will be a little different. Rare products that have previously only been available in-store will be introduced through remote shopping. We will ask you about your preferences via chat and questionnaire, and our professional wine selectors will recommend a champagne just for you from over 1,000 varieties available at the venue. You may even discover a new champagne that you would never have chosen on your own! You can enjoy the world of Noël à la Mode not only at the event venue, but also online, just like window shopping.
~How to enjoy remote shopping~
Download and log in to the Mitsukoshi Isetan Remote Shopping app to use it anytime, anywhere. Just as sales staff arrange products in the store, recommended products are also introduced online. You can also consult and place orders via chat, which connects you to an in-store sales staff.
Instantly check out the latest and most current products from your favorite shops!
~Click here for detailed shopping instructions~
https://www.mistore.jp/shopping/remote/remoteshopping_list.html
*All prices include tax.
*The content of the event may be changed or canceled due to unforeseen circumstances.
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