SK-II launches new powder foundation and makeup base that showcase vibrant colors

SPUR x Shinjuku Isetan "Traveling Cosmetic Kit" Limited Release. Dream collaboration with Ludlow x John Masters

Yves Saint Laurent Beaute to hold early cherry blossom viewing event for two days only

Maybelline produces makeup for Spiral Girl store clerks

L'Occitane holds photo exhibition of earthquake recovery support activities in Shinjuku. Kesennuma menu provided.

The fourth Enherb x Rilakkuma collaboration will feature herbal tea, honey, bath salts, and more

YSL's marriage-hunting lipstick has evolved into a legend that "made people propose." Sales are currently increasing.

Shifa Dubai, the cosmetics brand used by Middle Eastern royal families, now available at Shinjuku Isetan

Guerlain's popular foundation has been renewed. New shades of Meteriot Beauté are now available.

Get into the vacation mood with Jill Stuart's summer makeup. A wide selection of vibrant beach colors

British Herb Pharmacy arrives in Japan. Nationwide pre-sale at Shinjuku Isetan

[Editor's Blog] Aesop's eye serum glides on smoothly. I've started taking care of my eyes.

RMK releases new base makeup that creates a translucent and natural look. Also provides strong UV protection.

Hungarian hot spring skincare arrives in Japan for the first time. Available at Isetan Apothecary

NARS' new spring collection is here! Early release and professional advice sessions at Isetan Shinjuku

New gloss added to YSL's popular series. Kiss-worthy lips, targeted at all ages.