RMK releases new base makeup that creates a translucent and natural look. Also provides strong UV protection.

Feb 14, 2014

Cosmetics brand RMK will release new base makeup items based on the "Fresh Shiny Skin" concept conceived by new director Kaori on March 7th. The nine-color "UV Powder Foundation" (11g with sponge / ¥4,725, case ¥1,050) protects skin from UV rays with SPF30 PA+++ and a new formulation of "AD Powder" that blocks not only UV-B but also UV-A. It glides smoothly onto skin, achieving a more natural finish while maintaining the translucence that RMK base makeup is known for. The portable stick-type highlighter "Glow Stick" (3.4g / ¥2,100) adds dimension and radiance with just one application after foundation. Its subtle pinkish nude color blends easily with the skin, and the oil-coated powder allows it to be applied over liquid foundation or face powder.

"UV Face Protector 50" (50g/3,150 yen) has a refreshing feel and SPF50 PA++++, and also contains AD powder. Moisturizing ingredients such as baby peach extract provide moisture to skin that tends to dry out due to UV rays. The water-based formula does not leave a white cast, making it ideal for both daily use and outdoor sports.
くまがいなお
  • "RMK" UV Powder Foundation and Glow Stick
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