Reinterpreting archive prints: Paul Smith launches capsule collection to celebrate his 50th anniversary

Release Date:2020.10.21
Oct 1, 2020
Paul Smith celebrates its 50th anniversary in 2020. To celebrate this memorable year, a capsule collection for men and women that reinterprets archive prints will be released on October 21st.

Men's hoodie ¥30,000, Men's jogger pants ¥27,000, Women's hoodie ¥30,000, Cap ¥12,000, Bucket hat ¥14,000Men's hoodie ¥30,000, Men's jogger pants ¥27,000, Women's hoodie ¥30,000, Cap ¥12,000, Bucket hat ¥14,000

Hoodie ¥30,000, Jogger Pants ¥27,000Hoodie ¥30,000, Jogger Pants ¥27,000
These archival graphics, released between 1988 and 2002, directly reflect Paul's colourful, realistic and sometimes surreal approach to print design. The key print of the capsule collection is the spaghetti print, which was introduced in the Autumn/Winter 1994 collection.

Knit ¥54,000, Dress ¥56,000Knit ¥54,000, Dress ¥56,000
The collection is inspired by a plastic spaghetti plate that Paul found in a food replica shop while visiting Tokyo in the 1980s. Other floral prints include shiny green apples and roses. These graphics are featured on casual tracksuits, bomber jackets, shirts, and more for men and women. The collection is also completed by small accessories such as sneakers, bags, and leather goods.

Jacket ¥90,000, Shirt ¥24,000, Pants ¥35,000Jacket ¥90,000, Shirt ¥24,000, Pants ¥35,000
Adding a subtle balance to the sportswear-inspired casual pieces that form the core of the capsule collection is a Devoré velvet suit, highlighting Paul's expertise in tailoring while showcasing his appreciation for intricate handcraftsmanship. This red Devoré velvet suit features an intricate floral pattern on the jacket and trousers. The inside of the jacket is lined with a vibrant rainbow stripe, maintaining Paul Smith's signature use of lining in his designs.

Knitwear ¥54,000, Bucket Hat ¥19,000Knitwear ¥54,000, Bucket Hat ¥19,000
Items in the capsule collection are affixed with the Paul Smith name, designed in Art Deco graphics and the modern Letraset font. This is Paul Smith's first logo, designed in 1970. The Paul Smith 50th Anniversary Capsule Collection will be available from October 21st at the official Paul Smith online shop, Paul Smith men's shops, Paul Smith women's shops, and in the event spaces of some major department stores.

<Paul Smith official website>
https://www.paulsmith.co.jp/stories/aw20/50th-anniversary-capsule-collection

<Paul Smith 50th Anniversary Capsule Collection Men's Pop-Up Shop List>
Wednesday, October 21st – Tuesday, November 3rd, 2020 Osaka Takashimaya 1F Good Shock Place
Wednesday, October 21st – Tuesday, November 3rd, 2020 Daimaru Kyoto 1F Special venue in front of the in-store information desk
Saturday, October 24th – Wednesday, November 4th, 2020 Shibuya Parco 1F POP UP SPACE ‘GATE’
Wednesday, October 28th – Tuesday, November 10th, 2020 JR Nagoya Takashimaya 7F Rose Patio

*Closing days and business hours are subject to the individual facility.
*Only men's items will be sold at the pop-up shop.
Men's Track Jacket ¥40,000Men's Track Jacket ¥40,000
<SPAGHETTI>
Introduced in the Fall/Winter 1994 collection. While visiting Tokyo in the 1980s, Paul came across a spaghetti replica and was instantly captivated. To him, the replica spaghetti resembled a surrealist work by Salvador Dali. The spaghetti food samples were later transformed into kitschy shirting using photographic printing techniques.

Backpack ¥47,000Backpack ¥47,000
<APPLE>
Introduced in the Spring/Summer 1990 collection. Paul had long been interested in the simple, minimalist designs of Bauhaus and Le Corbusier, and he expressed the spirit of 'less is more', a simple approach that eliminates all unnecessary elements, in his own print designs.

Men's Bomber Jacket ¥85,000Men's Bomber Jacket ¥85,000
<SEED PACKET>
Introduced in the Spring/Summer 1988 collection. The print was inspired by the packaging of flower seeds purchased at a long-established gardening store in Covent Garden, London. At a time when elegant small floral patterns were the norm, a bright and vivid floral print for men was quite innovative.

Women's shirt ¥36,000Women's shirt ¥36,000
<MANOR HOUSE>
Introduced in the Spring/Summer 2002 collection. Paul was fascinated by the rustic, kitschy prints seen on chocolate boxes and wallpaper, and designed it with the image of the wallpaper in his grandmother's English country house. This print appeared in both the men's and women's collections at the time and received extremely high praise.



Dress ¥56,000Dress ¥56,000
<ROSE>
Introduced in the Spring/Summer 1989 collection. For Paul, who had been surrounded by flowers since childhood, it was natural to use flowers as a design inspiration. Floral prints remain an important motif that is indispensable to Paul Smith today.

Women's Jacket ¥273,000Women's Jacket ¥273,000
<DEVORE VELVET>
Introduced in the Spring/Summer 1998 collection. In the late 1960s, velvet was a material mainly used for women's evening wear, and at the time it was never used in men's wear. Although there were concerns about its durability as a material for men's trousers, it could be made into a suit. I think this was a return to dandyism. (Available only in women's wear in Japan)

Men's Watch ¥39,000Men's Watch ¥39,000
<ORIGINAL LOGO>
The brand's first logo, designed in 1970, was inspired by the design of an antique cigarette case that was used as a cash register in the brand's first shop. This original logo is engraved on the name of the capsule collection, as well as on the case back of "Archives," a men's watch that is a reproduction of an archive model in a special color.



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