A pop-up event will be held for the long-established Swiss lingerie brand "Hanro." Past masterpieces will be on display.

Aug 14, 2013

Wacoal is hosting a pop-up event featuring the latest collection and past masterpieces from Swiss luxury innerwear brand HANRO at the Isetan Shinjuku store and the Nihonbashi Mitsukoshi main store from the 14th. The event will run until the 26th at Isetan and the 27th at Mitsukoshi.

The venue, titled the "HANRO Museum," displays past collections imported from the brand's home country, as well as panels on HANRO's history and production process, along with the brand's current line.

The lingerie is made from 100% cotton. It is designed with moisture absorption and breathability in mind, and is renowned for its comfortable cup fit and cutting that flatters the décolleté. The stitching is done by hand by skilled artisans. The innerwear is seamless and does not show through clothing, and is made from a sturdy material that can be worn as outerwear. Hanro was founded in Switzerland in 1884 by Albert Handschin and Carl Ronus, who aimed to create knitwear. From the early days, the company undertook innovative endeavors, such as obtaining a patent for circular knitting technology. The company combines the handiwork of skilled artisans with the latest technology to create products, and currently sells in approximately 30 countries. It is also known for being a favorite among many overseas celebrities.
編集部
  • "HANRO MUSEUM" exhibits past collections
  • "HANRO" Pop-up Event (2nd floor of Isetan Shinjuku Main Building)
  • "HANRO" latest collection
  • Features a design that pays attention to detail
  • "HANRO MUSEUM" exhibits past collections
  • "HANRO MUSEUM" exhibits past collections
  • "HANRO" 2013 Collection
  • A variety of lace designs from the past
  • A variety of lace designs from the past
  • Made from 100% high-quality cotton
  • The stitching is done by skilled handiwork
  • Characterized by good cutting
  • From the beginning, we have been using circular knitting machines for knitting.
  • Currently, computers are also used to design details.
  • Currently, computers are also used to design details.
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