Simple clean skincare brand Steam Cream releases new design cans to commemorate the 70th anniversary of PEANUTS

Release Date:2020.07.15
Jul 7, 2020
Sonotas Co., Ltd., a member of the "Steam Cream" brand of simple, clean skincare made primarily from oatmeal, will release a limited-edition "Steam Cream" full-body moisturizing cream with a party design commemorating the 70th anniversary of the birth of PEANUTS on July 15, 2020.

PEANUTS will celebrate its 70th anniversary on October 2, 2020. To celebrate the anniversary year in style, the new design features a happy, colorful party design that will lift your spirits just by looking at it! The Peanuts gang are enjoying a party decorated with colorful balloons. The sight of Snoopy and his friends having fun and running around the design can with the balloons is just like the Peanuts gang. The design instantly conveys the excitement and fun, making you want to join in the fun yourself.

This special design, featuring Snoopy in a stylish party hat and the "HAPPY 70" balloon logo, will appeal to collectors. Enjoy this summer in a bright and cheerful mood, feeling like you're floating lightly in the summer sky like the Peanuts gang's colorful balloons!

(C) 2020 Peanuts Worldwide LLC
Steam Cream "HAPPY BALLOON PARTY!"
*Limited quantity available
[Body moisturizing cream] 75g 1,680 yen (plus tax)


What is "Peanuts"?
It was in 1950 that Charles M. Schulz first introduced the "Peanuts" characters to the world. That was when "Peanuts" debuted in seven newspapers. Since then, Charlie Brown, Snoopy, and the rest of the Peanuts gang have left an indelible mark on pop culture. Starting with the new series "Snoopy in Space," which debuted on Apple TV+ on November 1, 2019, "Peanuts" animated series air as specials and daily shows on major networks and streaming services, including ABC, Cartoon Network, and Boomerang in the United States, Family Channel in Canada, and YouTube's WildBrain Spark network globally. Fans around the world also enjoy "Peanuts" through a wide variety of merchandise, amusement park attractions, cultural events, social media, and comic strips published in a variety of traditional print and digital formats. Additionally, in 2018, "Peanuts" entered into a multi-year partnership with NASA under the Space Act Agreement. The Space Act Agreement is a program designed to inspire a passion for space exploration and STEM in the next generation of children. The Peanuts characters and related intellectual property are owned 41% by Wildbrain, 39% by Sony Music Entertainment Inc., and 20% by the Charles M. Schulz family.

In Japan, Sony Creative Products Inc. acts as the licensing agent and handles the licensing business. The 70th anniversary year began on October 2, 2019, ahead of the 70th anniversary of the original comic series on October 2, 2020. 。 English:

■Related URLs
・The official Snoopy Japan website http://www.snoopy.co.jp/
・The official Snoopy Japan Facebook page, "Snoopy Japan" https://www.facebook.com/SnoopyJapan
・The official Snoopy Japan Twitter account, "Snoopy Japan" https://twitter.com/snoopyjapan



A moisturizing cream for the whole body that supports the skin's natural strength through a balanced blend of natural ingredients and a unique steam manufacturing process. The origins of STEAMCREAM, launched in 2007.

●Oatmeal* is synonymous with STEAMCREAM.
A natural ingredient known as a superfood, with an extremely high nutritional value, including essential amino acids. It has been used extensively in folk medicine in Europe since ancient times, protecting the skin from external irritants and gently moisturizing dry skin. *Oat kernel extract

●"Amazingly absorbed into the skin." The secret is the power of steam.
Just like frothing milk in a cappuccino, the ingredients are mixed with high-temperature steam, minimizing the use of emulsifiers. This creates a non-sticky, refreshing texture.

●98.5% naturally derived ingredients

●100% natural essential oils

●Made in Japan

"Moisturize and protect with oatmeal."
Steam Cream, which began with a single product in 2007, has since sold over 8 million cans of body moisturizing cream, hydrating the skin of over 10 million people. In the future, in addition to moisturizing, we will also provide products that protect the skin from various external factors such as UV rays, midsummer heat, and other external environmental factors in response to the ever-changing global environment.

<Main Retailers>
Steam Cream official online store, permanent Steam Cream shops, events at famous department stores nationwide, and some variety shops.

<List of Official STEAMCREAM Links>
Official website https://brand.steamcream.com/
Official online store https://www.steamcream.co.jp/
Facebook https://www.facebook.com/steamcream.japan/
Twitter https://twitter.com/steamcreamjapan/
Instagram https://instagram.com/steamcreamjapan/



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