Starbucks Reserve® Roastery Tokyo and Kamakura Beniya Collaborate! Popular Coffee "Kurumi-ko" Now Available in Original Packaging

Jan 28, 2024
Starting February 1st, Starbucks Reserve® Roastery Tokyo will be selling Kamakura Beniya's classic and wildly popular "Kurumi-ko" in original packaging as "Starbucks Reserve Kurumiko."

Courtesy of Starbucks Coffee Japan
"Starbucks Reserve Kurumiko" is a "Kurumi-ko" product made by filling Kamakura Beniya's homemade caramel with walnuts, sandwiched between buttery pastry, and baked in original packaging. The exquisite blend of caramel and walnuts, along with the buttery pastry on top and bottom, creates a balanced overall flavor, making it a long-loved favorite for its luxurious taste. We also recommend enjoying the coffee, "Tokyo Roastery Micro Blend™," which is only available at Roastery Tokyo. The sweet caramel flavor and fragrant walnuts of Kurumicco complement each other perfectly, with the smooth texture and sesame-like aftertaste of Tokyo Roastery Micro Blend™. The coffee and Kurumicco are a delicious combination that will have you alternating between them again and again. The original packaging features Kurumicco's character, "Squirrel-kun," welcoming customers at Roastery Tokyo. The combination of "Squirrel-kun" and the iconic motif of Roastery Tokyo makes it a perfect souvenir.


◆Product name: "Starbucks Reserve Kurumicco (8 pieces)"
◆Price (the displayed price is the total price including tax): 1,600 yen
◆Available at: Starbucks Reserve® Roastery Tokyo
◆Sales period: Available as a standard product from Thursday, February 1, 2024
  *Opens at 9:00 a.m. on Thursday, February 1st.
  *Sales for the current month begin on the 1st of each month.
  *Sales for that month will end once stock runs out and will resume on the 1st of the following month. ◆Purchase limit: 2 per person



Developed based on the input of baristas and roasters active in Roastery Tokyo, the "Tokyo Roastery Micro Blend™" will be released on September 27, 2023, as a commemorative coffee roasted and sold exclusively at Roastery Tokyo. This coffee features soft floral notes reminiscent of cherry blossoms, a flavor reminiscent of Iyokan oranges, a smooth mouthfeel, and a sesame-like aftertaste. Since its release, it has become one of the most beloved coffees among customers visiting Roastery Tokyo.

Courtesy of Starbucks Coffee Japan
Tokyo Roastery Micro Blend™
Price: Coffee beans/250g 3,890 yen (Available for bulk purchase from 100g)



About Kamakura Beniya Co., Ltd.
The company was founded in 1954 in front of Tsurugaoka Hachimangu Shrine in Kamakura by the first generation Japanese confectioner and the second generation Western confectioner. As a confectionery shop that values the feelings that go beyond "delicious," we deliver not only delicious flavor, but also excitement and thrills, contributing to creating smiles and happiness.
https://beniya-ajisai.co.jp/


About Starbucks Coffee Japan Co., Ltd.
Starbucks Coffee Japan Co., Ltd. opened its first store in Japan in Ginza, Tokyo in 1996. We operate more than 34,000 coffee stores in approximately 80 markets worldwide, and 1,885 stores (including licensed stores as of the end of June 2023) in all 47 prefectures of Japan. Our mission is "To enrich and energize people's hearts—from one customer, one cup of coffee, and one community," and our approximately 50,000 partners (employees) provide connections and heartwarming moments through a cup of coffee. On February 28, 2019, we opened our fifth Starbucks Reserve® Roastery in Tokyo.
https://www.starbucks.co.jp/


編集部
  • *Image is for illustrative purposes only
  • "Tokyo Roastery Micro Blend™"
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