Shu Uemura is collaborating with Yazbukey, the designer behind the French jewelry and accessories brand Yazbukey, to create the limited-edition "Yazbukey x Shu Uemura Mattitude Collection." The collection will be available at the Omotesando Hills flagship store on April 19th and at the Isetan Shinjuku store on April 22nd, with a nationwide release starting April 27th.
"Rouge Unlimited Supreme Matte" (¥3,200)
"Mattitude" is a combination of "matte" (matte lip) and "attitude" (a girl's true feelings). The matte lipstick brings out a girl's true feelings - "sexy," "lovely," "funky," and "edgy."
The product lineup includes "Rouge Unlimited Supreme Matte" (3,200 yen) in 9 limited colors and 7 existing colors. "Magic Metallic Lip Liner" (3,000 yen each) comes in 4 limited colors. Both will be released in limited edition packaging.
"Magic Metallic Lip Liner" (¥3,000 each), "Rouge Unlimited Supreme Matte" (¥3,200)
Naomi Watanabe has been appointed as Shu Uemura's brand ambassador. Through this collaboration with Watanabe, the brand will advocate for beauty that is unconventional and filled with infinite possibilities, even more than ever before.
"Rouge Unlimited Supreme Matte" (¥3,200)"Mattitude" is a combination of "matte" (matte lip) and "attitude" (a girl's true feelings). The matte lipstick brings out a girl's true feelings - "sexy," "lovely," "funky," and "edgy."
The product lineup includes "Rouge Unlimited Supreme Matte" (3,200 yen) in 9 limited colors and 7 existing colors. "Magic Metallic Lip Liner" (3,000 yen each) comes in 4 limited colors. Both will be released in limited edition packaging.
"Magic Metallic Lip Liner" (¥3,000 each), "Rouge Unlimited Supreme Matte" (¥3,200)Naomi Watanabe has been appointed as Shu Uemura's brand ambassador. Through this collaboration with Watanabe, the brand will advocate for beauty that is unconventional and filled with infinite possibilities, even more than ever before.
