Panasonic will once again participate in Milano Salone 2014, one of the world's largest design fairs, taking place in Milan, Italy, from April 7th to 13th. Leveraging its strengths as a leading Japanese company in the fields of housing construction materials, equipment, and electrical installations, the company has presented spatial presentations at the Milano Salone every year since 2008, proposing cutting-edge designs and next-generation lifestyles. This year's seventh annual event will be based on the concept of "SLIDING NATURE," showcasing traditional Japanese sliding doors, such as fusuma and shoji screens, and LED lighting to create a space where the living environment and nature resonate with each other. The exhibit will be designed by Torafu Architects, a firm active in a wide range of fields, including architecture, installations, and interior design. The exhibit will incorporate the concepts of "active" energy management, utilizing energy-efficient home appliances and solar panels, as well as "passive" energy management, which efficiently harnesses the natural environment through the home's structural design and insulation. The walls of the house-shaped object are made up of sliding doors, and when the doors are opened, the space blends into the surrounding environment. In response to the slow movement of the sliding doors, the ceiling of the object, the surrounding LED bulbs, and the lighting in the corridor slowly flicker. This "breathing house" changes its appearance from moment to moment, and is an expression of new spatial value that coexists with nature, combining the latest technology with traditional Japanese housing culture (wisdom).

In addition, an exhibition of kitchen components and other items aimed at business users will be held in the adjacent venue.