Defying conventional wisdom!? Dominique Ansel Bakery's "Rice Ball" and "Corn" Shaped Soft Serve

A collaboration between Toraya's yokan and Fukusaya's castella cake! Six days of delicious collaboration between long-established stores [Japanese sweets edition]

Y-3, Monochrome Sci-Fi World: What if Humanity Lived in Space? [17SS Men's]

A dream collaboration between two famous shops! A gourmet event for 6 days only [Western confectionery edition]

Thai brand Sretsis to pop up at Shinjuku Isetan, pre-selling its autumn/winter collection and featuring limited edition feather dresses

Anrealage opens a new store in Minami-Aoyama! Limited items in collaboration with Keisuke Kanda and Asics. Store music by Sakanaction.

Jimmy Choo launches Made-to-Order service in Japan for a limited time. Customize your own tote bag or wallet!

MIHARA YASUHIRO releases limited edition shoes from "Patrick Cox EDIT.TOKYO"

Frederic Cassel's new collection features vanilla, his specialty, in tarts and millefeuilles.

A special feature on sacai in the EYESCREAM special edition! 99 Questions to Abe Chitose, a conversation with Itoi Shigesato and others, and a limited edition T-shirt of 100 pieces on sale

KENZO x H&M Collection: First Look! Flashy Tiger Print. Students and Artists Modeled.

Gucci DSMG shop-in-shop relaunches with specially designed limited edition men's wear

A tanned Snoopy appears at Isetan Shinjuku! A Hawaiian-themed "Peanuts" pop-up opens

Balenciaga and Demna Gvasalia's first accessories line, "Bazaar"

Bottega Veneta releases Japan-exclusive bags from its 2016 Early Fall collection

Kumamoto Tsuruya and Shinjuku Isetan bring energy to Kumamoto with a joint project to coincide with "Friends' Day"