From July 20th to 26th, Isetan Shinjuku Main Building's The Stage will host a pop-up shop called "SURF'S UP PEANUTS from HAWAII," specially selling the Hawaii-exclusive line of "SURF'S UP PEANUTS," a brand based on the American comic "PEANUTS" by SPECIAL PRODUCT DESIGN, a design company that handles creative projects around the world. 
"SURF'S UP PEANUTS" is a brand that offers a variety of items featuring Snoopy and other Peanuts characters playing and sunbathing. This time, the shop will offer items such as Wegner surfboards, known for their restoration of the "alaia" wooden surfboard used in ancient Hawaii, and Barefoot Dream blankets, as well as Hawaii-exclusive items such as T-shirts, wall art, stickers, tote bags, notebooks, postcards, mugs, mascot key chains, and lip balms.
Also, on July 24th, a talk event will be held with Maki Conickson, who is involved in product supervision for the "SURF'S UP PEANUTS" line, and Rinka, for the first 70 customers who spend over 16,200 yen (tax included). Details can be found on the Isetan Shinjuku store's official website (http://i.isetan.co.jp/shinjuku/news/2016/07/hawaii0720.html).

"SURF'S UP PEANUTS" is a brand that offers a variety of items featuring Snoopy and other Peanuts characters playing and sunbathing. This time, the shop will offer items such as Wegner surfboards, known for their restoration of the "alaia" wooden surfboard used in ancient Hawaii, and Barefoot Dream blankets, as well as Hawaii-exclusive items such as T-shirts, wall art, stickers, tote bags, notebooks, postcards, mugs, mascot key chains, and lip balms.
Also, on July 24th, a talk event will be held with Maki Conickson, who is involved in product supervision for the "SURF'S UP PEANUTS" line, and Rinka, for the first 70 customers who spend over 16,200 yen (tax included). Details can be found on the Isetan Shinjuku store's official website (http://i.isetan.co.jp/shinjuku/news/2016/07/hawaii0720.html).






















