Gelato Pique, a loungewear brand developed by Mash Style Lab Inc., is releasing its Halloween collection again this year. The "DOG or CAT" themed loungewear will be available in Gelato Pique stores and online from October 2nd. Additionally, from October 2nd to October 31st, there will be an Instagram campaign where you can win an original blanket. 
 

GELATO PIQUE HALLOWEEN
Dod or Cat
Celebrate Halloween at home with the whole family!
Curly hair that will put a smile on your face just by looking at it. If you want to add a playful touch, choose DOG.
Smooth fur that makes you want to stroke it. If you want to dress however you like, choose CAT.
Which one will you choose for Halloween this year?
Product lineup
 
 
 
A curly knit inspired by a toy poodle. The length of the shorts is long, creating a casual dog style.
 
 
 
 
A knit series inspired by elegant cats with long fur. Become a spoiled cat and dress up in both cool and sweet looks.
The theme of gelato pique HALLOWEEN is "Dog or cat, which do you like?" It is presented in an incredibly cute world of energetic dogs and supple cats. However, a witch who wanted to be the star of Halloween used her cunning and cast a spell on the English word "which" to create the new word "whitch," combining it with the word for witch. Be sure to find the witch's mischief on the product tags.
Gift Campaign
 
gelato pique HALLOWEEN Gift Campaign!
Between October 2nd and October 31st, 10 people will be randomly drawn from those who post on Instagram with the hashtag "#PiqueHalloween" about Halloween-related products and will receive an original blanket with a design exclusive to this campaign.
*Please check the official gelato pique Instagram for eligible products.
https://www.instagram.com/gelatopique_official/
 
Project overview
- Project name: HALLOWEEN Dod or Cat “Whitch” do you like?
- Release date and time: Friday, October 2nd (online release from 00:00)
- Sales channels:
■Direct stores (https://gelatopique.com/Page/shoplist.aspx)
■gelato pique official online store (https://gelatopique.com/)
■USAGI ONLINE (https://usagi-online.com/floor/gelatopique/?link=HD)
■STYLE VOICE (https://stylevoice.com/)
[About gelato pique]
Debuted in the fall of 2008 by Mash Style Lab Co., Ltd. With textiles and colors that emphasize originality, and materials that combine a unique feel with functionality, we propose loungewear not just for sleeping, but as a companion for enjoying your lifestyle in your room.We offer a wide range of loungewear designs that allow fashion-loving women to enjoy themselves even in their own homes, allowing for fun transitions between on and off, and creating moments of peace and relaxation.
 
 
Instagram: https://www.instagram.com/gelatopique_official/
Twitter: https://twitter.com/_gelatopique
Facebook: www.facebook.com/gelatopique
 
Click here for company press release details
 

GELATO PIQUE HALLOWEEN
Dod or Cat
Celebrate Halloween at home with the whole family!
Curly hair that will put a smile on your face just by looking at it. If you want to add a playful touch, choose DOG.
Smooth fur that makes you want to stroke it. If you want to dress however you like, choose CAT.
Which one will you choose for Halloween this year?
Product lineup



A curly knit inspired by a toy poodle. The length of the shorts is long, creating a casual dog style.



A knit series inspired by elegant cats with long fur. Become a spoiled cat and dress up in both cool and sweet looks.
The theme of gelato pique HALLOWEEN is "Dog or cat, which do you like?" It is presented in an incredibly cute world of energetic dogs and supple cats. However, a witch who wanted to be the star of Halloween used her cunning and cast a spell on the English word "which" to create the new word "whitch," combining it with the word for witch. Be sure to find the witch's mischief on the product tags.
Gift Campaign

gelato pique HALLOWEEN Gift Campaign!
Between October 2nd and October 31st, 10 people will be randomly drawn from those who post on Instagram with the hashtag "#PiqueHalloween" about Halloween-related products and will receive an original blanket with a design exclusive to this campaign.
*Please check the official gelato pique Instagram for eligible products.
https://www.instagram.com/gelatopique_official/
Project overview
- Project name: HALLOWEEN Dod or Cat “Whitch” do you like?
- Release date and time: Friday, October 2nd (online release from 00:00)
- Sales channels:
■Direct stores (https://gelatopique.com/Page/shoplist.aspx)
■gelato pique official online store (https://gelatopique.com/)
■USAGI ONLINE (https://usagi-online.com/floor/gelatopique/?link=HD)
■STYLE VOICE (https://stylevoice.com/)
[About gelato pique]
Debuted in the fall of 2008 by Mash Style Lab Co., Ltd. With textiles and colors that emphasize originality, and materials that combine a unique feel with functionality, we propose loungewear not just for sleeping, but as a companion for enjoying your lifestyle in your room.We offer a wide range of loungewear designs that allow fashion-loving women to enjoy themselves even in their own homes, allowing for fun transitions between on and off, and creating moments of peace and relaxation.
Instagram: https://www.instagram.com/gelatopique_official/
Twitter: https://twitter.com/_gelatopique
Facebook: www.facebook.com/gelatopique
Click here for company press release details
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