More love with Colette Mon Amour. Swatch releases a collaboration watch with High Snow Yeti.

Release Date:2020.09.26
Sep 28, 2020

Swatch Group Japan Ltd.'s Swatch Division has collaborated with HIGHSNOBIETY to release the Colette Mon Amour special watch, the CMA 2:13, at four stores: Swatch Boutique Ginza, Swatch Store Shibuya, Swatch Store Osaka, and Swatch Store Fukuoka, from September 26th, and on the online store from September 28th.

Swatch has participated in the Colette Mon Amour project in collaboration with HIGHSNOBIETY, with the special watch, the CMA 2:13.


Colette Mon Amour pays homage to Colette Roussaux, the legendary select shop that bears her name, colette, her daughter Sarah Andelman, and the community they and their staff built between 1997 and 2017. A pioneer of the concept store era, colette opened in 1997 at 213 rue Saint-Honoré in Paris.

Colette quickly became a source of community, fashion and culture, and was supported by the likes of Karl Lagerfeld, Pharrell Williams and Virgil Abloh. Furthermore, Colette has launched the global careers of many designers, including Jeremy Scott, who presented his Swatch collection at Colette in 2011.

Colette's special watches evoke the positive spirit of Colette Roussaux and Paris, a city filled with the Eiffel Tower and so much love. They evoke memories of the Colette store and its community, and continue to attract young people around the world.

SUOZ327 CMA213 ¥12,100 (tax incl.)SUOZ327 CMA213 ¥12,100 (tax incl.)
【URL】 https://shop.swatch.com/ja_jp/collections/swatchxcolette-c111.html (From 9/28)

The documentary "Colette Mon Amour" has reached the final stop on its global tour in Japan, where it will be shown exclusively at White Cine Quinto from Saturday, September 26th to October 8th.


[Documentary Screening Details]
"COLETTE, MON AMOUR"
Venue: WHITE CINE QUINTO
8F Shibuya Parco, 15-1 Udagawa-cho, Shibuya-ku, Tokyo 150-8377
Date and Time: Saturday, September 26, 2020 – Thursday, October 8, 2020 *2-week limited screening
https://www.cinequinto.com/white/




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