Ginza Loft will be reopening its pop-up store for "Nakamachi Hyoukaten: Kuramoto Yatsuyoshi's Natural Ice Shaved Ice" (Smilal Company, Inc.: Representative Director Takashi Nagano), which was well-received last year, on July 18th.
"Natural Ice Shaved Ice Nakamachi Hyoukaten" is a summer-only store at "NAKAMACHI CAFE" in Matsumoto City, Nagano Prefecture. It's a popular shop with long lines on holidays, selling 350 cups of ice a day. Using natural ice from the Yatsugatake brewery in the Southern Alps, professionally shaved to a fluffy texture, the ice melts in your mouth. The balance of the fresh, rich fruit sauce made from fresh fruit and the special condensed milk topping creates a refreshing flavor that captivates many shaved ice fans. Natural ice is made slowly over time using only the natural cold during the winter, resulting in highly pure, clear ice without any impurities. The natural ice made in winter is stored in "himuro" (icehouses) until summer. In the early Showa period, there were nearly 100 himuros across the country, but now there are only five. Furthermore, last year's warm winter meant that natural ice production was roughly halved in many places, making it extremely rare.
＜Ginza Loft"Natural Ice Shaved Ice by Kuramoto Yagi Nakamachi Hyouka Shop"Pop-up StoreOutline＞
◇Location:GinzaLoft1FCafe "Loft Food Lab""
◇Period:July18th2020(Sat) -August2nd(Sun)
◇Menu:4varieties (planned) *All prices do not include tax.
●Shinshu Fresh Summer/Autumn Strawberries 1,100yen
Sweet and sour summer/autumn strawberries from Nagano Prefecture made into syrup while still fresh. The most popular item at the main store.
Shinshu Summer Autumn Strawberry
●Uji Kintoki 1,200 yen
High-quality matcha from Uji, Kyoto, topped with bean paste made from boiled dainagon beans from Hokkaido. One of the standard menu items at the main store.
Uji Kintoki
●Shinshu Salted Watermelon 1,100yen
A summer dish made by squeezing the juice straight from a large watermelon produced in Nagano Prefecture and sprinkling rock salt as an accent.
Shinshu Salted Watermelon
● Ginza Citrus Mint 1,100yen *Only available on Saturdays, Sundays and public holidays
A refreshing dish made with pesticide-free fresh mint grown in Ginza Roof Garden (the green space on the roof of the Ginza Belvia Building), along with lemon, lime and honey from Shinshu.
Ginza Citrus Mint
Click here for company press release details
"Natural Ice Shaved Ice Nakamachi Hyoukaten" is a summer-only store at "NAKAMACHI CAFE" in Matsumoto City, Nagano Prefecture. It's a popular shop with long lines on holidays, selling 350 cups of ice a day. Using natural ice from the Yatsugatake brewery in the Southern Alps, professionally shaved to a fluffy texture, the ice melts in your mouth. The balance of the fresh, rich fruit sauce made from fresh fruit and the special condensed milk topping creates a refreshing flavor that captivates many shaved ice fans. Natural ice is made slowly over time using only the natural cold during the winter, resulting in highly pure, clear ice without any impurities. The natural ice made in winter is stored in "himuro" (icehouses) until summer. In the early Showa period, there were nearly 100 himuros across the country, but now there are only five. Furthermore, last year's warm winter meant that natural ice production was roughly halved in many places, making it extremely rare.
＜Ginza Loft"Natural Ice Shaved Ice by Kuramoto Yagi Nakamachi Hyouka Shop"Pop-up StoreOutline＞
◇Location:GinzaLoft1FCafe "Loft Food Lab""
◇Period:July18th2020(Sat) -August2nd(Sun)
◇Menu:4varieties (planned) *All prices do not include tax.
●Shinshu Fresh Summer/Autumn Strawberries 1,100yen
Sweet and sour summer/autumn strawberries from Nagano Prefecture made into syrup while still fresh. The most popular item at the main store.
Shinshu Summer Autumn Strawberry●Uji Kintoki 1,200 yen
High-quality matcha from Uji, Kyoto, topped with bean paste made from boiled dainagon beans from Hokkaido. One of the standard menu items at the main store.
Uji Kintoki●Shinshu Salted Watermelon 1,100yen
A summer dish made by squeezing the juice straight from a large watermelon produced in Nagano Prefecture and sprinkling rock salt as an accent.
Shinshu Salted Watermelon● Ginza Citrus Mint 1,100yen *Only available on Saturdays, Sundays and public holidays
A refreshing dish made with pesticide-free fresh mint grown in Ginza Roof Garden (the green space on the roof of the Ginza Belvia Building), along with lemon, lime and honey from Shinshu.
Ginza Citrus MintClick here for company press release details
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