Shinjuku Isetan to feature Yamaguchi Souda's new Japanese clothing at first sales event

Jan 1, 2014

Isetan Shinjuku will host the "Japanese Dyeing and Weaving x IKESHOKU" exhibition, directed by stylist Sota Yamaguchi, at The Stage on the first floor of the main building from January 2nd until the 7th.
IKESYOKU means "cool craftsman." Young artisans who have inherited traditional Japanese techniques such as Edo komon, Hakata ori, and zori sandals will gather together to sell Japanese clothing items themed around auspicious patterns and good fortune, directed by Yamaguchi.
Kimonos, obi sashes, and Japanese goods will be on sale, including a ready-made kimono (71,400 yen) by "Torrie x Hideya Kobo," which redesigns the "katami-wari" (a two-patterned kimono) technique, made by combining two bolts of fabric, with a modern fashion sensibility, and an Isetan Shinjuku-exclusive kimono obi (84,000 yen) by "awai," featuring an auspicious pattern combining the Hakata ori dokko (dokko) and hanazara (flower plate) motifs, which are believed to ward off evil, with a maneki-neko (beckoning cat) motif.

At the same time, in the event space on the 7th floor of the main building, there will be a panel exhibition on "Pure Domestic Silk," based on research by Yamaguchi, who directed this event, about domestic silk, which is in danger of disappearing due to declining production, as well as an exhibition of one-of-a-kind items made from Japanese silk by Japanese designers.
編集部
  • Rather than showcasing vibrant colors for the New Year, the brand is showing off pale-toned items.
  • A kimono made by combining two bolts of patterned fabric, redesigned for a modern fashion sense.
  • IKESHOKU means cool craftsman
  • Pale-colored kimonos line the white-based stage
  • Rather than showcasing vibrant colors for the New Year, the brand is showing off pale-toned items.
  • Shinjuku Isetan to feature Yamaguchi Souda's new Japanese clothing at first sales event
  • Shinjuku Isetan to feature Yamaguchi Souda's new Japanese clothing at first sales event
  • Shinjuku Isetan to feature Yamaguchi Souda's new Japanese clothing at first sales event
  • Smartphone cases also available
  • Geta sandals with thongs made of washi paper
  • Shinjuku Isetan to feature Yamaguchi Souda's new Japanese clothing at first sales event
  • A horseshoe motif stole is on sale for the Chinese zodiac year of the horse.
  • This original Shinjuku obi from Isetan Shinjuku features an auspicious pattern that combines the unique Hakata-ori dokko (dokko) and hanazara (flower plate) motifs, which originally served as talismans against evil spirits, with a maneki-neko (beckoning c
  • Shinjuku Isetan to feature Yamaguchi Souda's new Japanese clothing at first sales event
  • An intricately crafted obidome
  • Mount Fuji motif obidome
  • Obidome with motifs that are easy to perform, such as cranes and sea bream
  • This kimono is a redesign of the "katami-wari" kimono, made by combining two bolts of fabric with a modern fashion sense. It also features an original Shinjuku obi from Isetan Shinjuku, featuring an auspicious pattern that combines the unique Hakata-ori d
  • This kimono is a redesign of the "katami-wari" kimono, made by combining two bolts of fabric with a modern fashion sense. It also features an original Shinjuku obi from Isetan Shinjuku, featuring an auspicious pattern that combines the unique Hakata-ori d
  • This original Shinjuku obi from Isetan Shinjuku features an auspicious design that combines the unique Hakata-ori dokko (dokko) and hanazara (flower plate) patterns, which originally served as talismans against evil spirits, with a beckoning cat motif. Co
  • These sandals have a modern feel, with a three-stone-style thong that looks like three overlapping pieces, and neon-colored lines on the base. Hishiya Cafe Zori 26,250 yen
  • These obidome feature a crane and turtle motif, symbols of longevity. T.O.D. Obidome (Crane) 15,750 yen, Matsubara Tomohito Obidome (Turtle) 12,600 yen
  • This stole was created with the direction of "Ura-zukai" (Ura-use), a history of Kai silk lining production. The design is made by joining two stoles together, and the pattern on the back is visible on the front, creating a unique design. Kai Kinuza Stole
  • The design combines the auspicious crane pattern with the detailed shark print that is unique to Edo Komon. Common Ronse Edo Komon Stole 30,450 yen
  • Mr. Sota Yamaguchi (stylist, fashion director)
  • Yuichi Hirose (Edo Komon)
  • Katsuhiro Kinoshita (Hakata Ori)
  • Sayaka Izumi (sandals)
  • Masahiro Ogawa (geta and zori)
  • Tomohito Matsubara (silver wirework)
  • Marin Naka
Back to Top