On July 11, 2025, Tiffany & Co. will open its new flagship store, "Tiffany & Co. Ginza," in Tokyo's Ginza district. It will be the largest in Asia. Fifty-three years have passed since the brand first arrived in Japan in 1972. As this iconic luxury brand embarks on its next 50 years, a special space has been created to mark a new milestone.
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Located in the heart of Ginza, a crossroads of history and culture, this new store transcends the boundaries of jewelry and is an artistic space. Visitors will enjoy a unique store experience that blends tradition and innovation, art and craftsmanship, and Eastern and Western sensibilities.
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Poetic and emotional architecture. A facade design that resonates with the Ginza district
The iconic facade of Tiffany & Co. Ginza was designed by leading Japanese architect Jun Aoki. Its inspiration came from the Wisteria lamp by Louis Comfort Tiffany.
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The exterior has a gently undulating appearance, and the corners exude a softness like fabric fluttering in the wind. Its organic curves beautifully blend the poetic aesthetic that Tiffany has cultivated over the years with Japan's view of nature and the sophistication of the Ginza district.
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Interior that inherits the spirit of New York. Spatial design by Peter Marino
The interior design was created by Peter Marino, a master of contemporary architecture. While inheriting the concept of "The Landmark," the New York flagship store, which underwent a renovation in 2023, it has been reconstructed to suit the context of Tokyo.
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The space, where Tiffany's craftsmanship is evident in every detail, is filled with art, jewelry, and cultural motifs, creating a space that is truly worthy of being called an "experiential jewelry store."
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A world that stimulates the senses on each floor
On the first floor, you will be greeted by Tiffany's signature collections, along with unparalleled diamond jewelry. A blue mirror artwork by Italian artist Michelangelo Pistoletto adds elegance to the space, inviting visitors to enter the Tiffany story.
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In addition, the kinetic glass sculpture "Ginza Diamond Skylight" suspended from the washi paper ceiling creates a fantastical sight, as if diamonds are raining down from the heavens. Images of nature inspired by Ninomaru Garden are projected onto the wall of the glass staircase leading from the first to the second floor, creating a sense of the presence of tranquil "greenery" spreading throughout the city.
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The second floor is home to legendary collections including Tiffany Hardwear. The tranquil glow of the ceiling decoration made with Kanazawa-made gold leaf and the show window featuring a reconstructed chrysanthemum brooch symbolize the resonance between Japanese culture and Tiffany. The Watch Gallery, showcasing the pinnacle of watchmaking, and Elsa Peretti's works expressing feminine beauty are also on display, allowing visitors to experience the brand's multifaceted appeal.
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The third floor is the bridal and high jewelry floor. You can discover a one-of-a-kind sparkle while immersed in the history of engagement rings that Tiffany has brought to the world. The High Jewelry Salon is also located here, featuring Jean Schlumberger's original designs and rare high jewelry, providing a wide selection of pieces perfect for your special love story.
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The basement floor will feature a collection of sparkling gold and diamond jewelry. A silver leaf pop-up installation by Sachiko Abe and Gen Sasaki that spans the ceiling envelops the entire space, creating a dazzling world. In addition, there will be a salon exclusively for VIC, decorated with custom-made interiors, where you can spend a private and sophisticated moment.
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The top fourth floor will feature Tiffany's sophisticated home and accessories collection, as well as the Blue Box Café, which will be making its debut in Japan. The café, bathed in Tiffany blue, also offers private dining, perfect for special occasions.
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Tiffany and Japanese Culture: A Dialogue of Beauty Since 1837
Tiffany opened its first store in Japan in 1972, but its roots go much deeper, to the cultural exchange between the two countries that began in the late 19th century. It is well known that Louis Comfort Tiffany was inspired by Japanese art and aesthetic sense, and reflected this influence in many of his creations.
©FASHION HEADLINE
Tiffany & Co. Ginza also exhibits valuable archival pieces that unravel this historical context. A cultural dialogue quietly lives on through jewelry featuring dragonflies and chrysanthemums, and table lamps that reflect the spirit of Japanese arts and crafts.
"The Chill" by Japanese artist Susumu Kamijo hangs on the wall.©FASHION HEADLINE
More than just a store. A new horizon where luxury and art combine.
From the architecture, interior, show windows and even jewelry, every detail at Tiffany & Co. Ginza has been elevated to the level of art. More than 100 pieces of contemporary art and archival works are on display, 44 of which are being shown in Japan for the first time.
©FASHION HEADLINE
This is more than just a store where products are displayed. It is a timeless "stage" where Tiffany's history and philosophy, craftsmanship and future-oriented approach, and respect for Japanese culture intersect. Tiffany Ginza is beautifully blazing the first page of its next half-century story.
©FASHION HEADLINE
Inquiries:
Tiffany & Co. Japan Inc.
TEL 0120-488-712
URL www.tiffany.co.jp
©FASHION HEADLINELocated in the heart of Ginza, a crossroads of history and culture, this new store transcends the boundaries of jewelry and is an artistic space. Visitors will enjoy a unique store experience that blends tradition and innovation, art and craftsmanship, and Eastern and Western sensibilities.
©FASHION HEADLINEPoetic and emotional architecture. A facade design that resonates with the Ginza district
The iconic facade of Tiffany & Co. Ginza was designed by leading Japanese architect Jun Aoki. Its inspiration came from the Wisteria lamp by Louis Comfort Tiffany.
©FASHION HEADLINEThe exterior has a gently undulating appearance, and the corners exude a softness like fabric fluttering in the wind. Its organic curves beautifully blend the poetic aesthetic that Tiffany has cultivated over the years with Japan's view of nature and the sophistication of the Ginza district.
©FASHION HEADLINEInterior that inherits the spirit of New York. Spatial design by Peter Marino
The interior design was created by Peter Marino, a master of contemporary architecture. While inheriting the concept of "The Landmark," the New York flagship store, which underwent a renovation in 2023, it has been reconstructed to suit the context of Tokyo.
©FASHION HEADLINEThe space, where Tiffany's craftsmanship is evident in every detail, is filled with art, jewelry, and cultural motifs, creating a space that is truly worthy of being called an "experiential jewelry store."
©FASHION HEADLINEA world that stimulates the senses on each floor
On the first floor, you will be greeted by Tiffany's signature collections, along with unparalleled diamond jewelry. A blue mirror artwork by Italian artist Michelangelo Pistoletto adds elegance to the space, inviting visitors to enter the Tiffany story.
©FASHION HEADLINEIn addition, the kinetic glass sculpture "Ginza Diamond Skylight" suspended from the washi paper ceiling creates a fantastical sight, as if diamonds are raining down from the heavens. Images of nature inspired by Ninomaru Garden are projected onto the wall of the glass staircase leading from the first to the second floor, creating a sense of the presence of tranquil "greenery" spreading throughout the city.
©FASHION HEADLINEThe second floor is home to legendary collections including Tiffany Hardwear. The tranquil glow of the ceiling decoration made with Kanazawa-made gold leaf and the show window featuring a reconstructed chrysanthemum brooch symbolize the resonance between Japanese culture and Tiffany. The Watch Gallery, showcasing the pinnacle of watchmaking, and Elsa Peretti's works expressing feminine beauty are also on display, allowing visitors to experience the brand's multifaceted appeal.
©FASHION HEADLINEThe third floor is the bridal and high jewelry floor. You can discover a one-of-a-kind sparkle while immersed in the history of engagement rings that Tiffany has brought to the world. The High Jewelry Salon is also located here, featuring Jean Schlumberger's original designs and rare high jewelry, providing a wide selection of pieces perfect for your special love story.
©FASHION HEADLINEThe basement floor will feature a collection of sparkling gold and diamond jewelry. A silver leaf pop-up installation by Sachiko Abe and Gen Sasaki that spans the ceiling envelops the entire space, creating a dazzling world. In addition, there will be a salon exclusively for VIC, decorated with custom-made interiors, where you can spend a private and sophisticated moment.
©FASHION HEADLINEThe top fourth floor will feature Tiffany's sophisticated home and accessories collection, as well as the Blue Box Café, which will be making its debut in Japan. The café, bathed in Tiffany blue, also offers private dining, perfect for special occasions.
©FASHION HEADLINETiffany and Japanese Culture: A Dialogue of Beauty Since 1837
Tiffany opened its first store in Japan in 1972, but its roots go much deeper, to the cultural exchange between the two countries that began in the late 19th century. It is well known that Louis Comfort Tiffany was inspired by Japanese art and aesthetic sense, and reflected this influence in many of his creations.
©FASHION HEADLINETiffany & Co. Ginza also exhibits valuable archival pieces that unravel this historical context. A cultural dialogue quietly lives on through jewelry featuring dragonflies and chrysanthemums, and table lamps that reflect the spirit of Japanese arts and crafts.
"The Chill" by Japanese artist Susumu Kamijo hangs on the wall.©FASHION HEADLINEMore than just a store. A new horizon where luxury and art combine.
From the architecture, interior, show windows and even jewelry, every detail at Tiffany & Co. Ginza has been elevated to the level of art. More than 100 pieces of contemporary art and archival works are on display, 44 of which are being shown in Japan for the first time.
©FASHION HEADLINEThis is more than just a store where products are displayed. It is a timeless "stage" where Tiffany's history and philosophy, craftsmanship and future-oriented approach, and respect for Japanese culture intersect. Tiffany Ginza is beautifully blazing the first page of its next half-century story.
©FASHION HEADLINEInquiries:
Tiffany & Co. Japan Inc.
TEL 0120-488-712
URL www.tiffany.co.jp
