Coach unveils its Fall 2016 global advertising campaign, showcasing a feminine yet tough collection against the backdrop of New York's skyline.

Jul 23, 2016

Coach has unveiled its Fall 2016 global advertising campaign for "Coach 1941." Shot in Brooklyn, the campaign features models Rianne Van Rompaey, Sandra Schmitt, Jing Wen, Caitie Green, Dilone, and Finnlay Davis. The collection's feminine yet tough vibe is captured through the contrast between nostalgic, retro cars and the dynamic skyscrapers of New York City. Photographed by Steven Meisel, the campaign was styled by Karl Templer and art directed by New York-based creative agency Baron & Baron. Executive Creative Director Stuart Vevers said, "Coach is New York. The word 'cool' as we commonly use it was born in this city in 1941, along with Coach, and both have a 75-year history in pop culture. With this collection, we wanted to capture that cool, pop sensibility, bringing a new perspective to luxury through a kind of subversive creativity that is easy, usable and fun."
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  • Coach's Fall 2016 Global Advertising Campaign
  • Coach's Fall 2016 Global Advertising Campaign
  • Coach's Fall 2016 Global Advertising Campaign
  • Coach's Fall 2016 Global Advertising Campaign
  • Coach's Fall 2016 Global Advertising Campaign
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