COACH has launched its first pre-fall women's collection, the "COACH 1941" collection.

"COACH 1941" is a collection centered on ready-to-wear and bags designed by Executive Creative Director Stuart Vevers. It was first shown at a runway show during New York Fashion Week in September 2015.

The advertising campaign was photographed by Steven Meisel in the historic Red Hook district of Brooklyn, with art direction by Baron & Baron and styling by Karl Templer. Models Lexi Boling, Rianne van Rompaey, and Imaan Hammam are seen driving classic American cars and wearing standout pieces from the collection. The ad campaign also features the media debut of Coach 1941's signature handbag, the Rogue (142,000 yen), packed with attention to detail, including suede lining and pockets. First introduced in pebbled leather in the Spring Collection, the Rogue is now available in materials such as printed hair calfskin, patchwork leather, and suede.

Video source: (Coach Official YouTube: https://youtu.be/RnrXg2YnSHg)