Fred Perry will release a collaboration hat and footwear with customization product brand newneu.

The two items being released this time are inspired by the Madchester movement of the late '80s. Both come with art pieces (patches) that reflect the mood of the time and can be customized as desired.

The bucket hat (18,000 yen) features a Velcro crown and comes with three acid-colored art pieces reminiscent of Madchester. The footwear (30,000 yen) features a leather and Velcro upper and comes with logo and stud art pieces, as well as removable straps and reinforcement parts.

These items will be available from September 2nd at Fred Perry and newneu. stores nationwide, as well as both online stores. To commemorate this collaboration, a pop-up shop called "newneu. for FRED PERRY" will be open at the Fred Perry Tokyo and Fred Perry Osaka stores until September 18th. You can enjoy over 100 original art pieces that are usually only available at newneu.