
Max Mara will be live streaming its Pre-Fall 2017 collection show, which will be held at the Shanghai Exhibition Center in China from 9 PM on December 15th (8 PM local time), on its official website (www.maxmara.com) and official Facebook page (www.facebook.com/maxmarajp). The collection is titled "Max Mara MONOPOLIS!" The installation at the show venue was created by renowned Chinese artist Liu Wei, and on the day of the show, Liu, who regularly creates works themed around "cities," will create "Max Mara Monopolis!", an imaginary city, inside the Shanghai Exhibition Center. The show will also feature an exclusive capsule collection in collaboration with Liu, which will be available for purchase in Japan for the first time in a "See Now, Buy Now" format on the official website immediately after the show, and at the Max Mara Aoyama and Ginza 3-Chome stores from the following day, the 16th.



















