Isetan Shinjuku Men's Store, which celebrates its 10th anniversary of remodeling on the 10th, will begin selling a new gift system, "ISETAN MEN'S Catalog Gift," on the 11th.

Positioned as a cross between a personal gift catalog and a ceremonial gift catalog, the new gift catalog aims to further highlight the store's unique character. It responds to the needs of gift givers who "don't know what to choose, but still want to give something special," and aims to further expand customer contact.

The recipient selects and places an order from 35 to 55 cards (depending on the plan), each featuring a product selected by the store's buyers. There are five plans available, priced at 5,775 yen, 11,025 yen, 21,525 yen, 32,025 yen, and 53,025 yen. The selection of brands is characteristic of this store, with a diverse lineup including Ritu, Aesop, Wacko Maria, Maison Kitsune, John Smedley, Felisi, Duvetica and Bill Wall Leather.

Available at the Gift Salon on the 8th floor of the Isetan Shinjuku Men's Building and at the Isetan Haneda store.