Salvatore Ferragamo released its new fragrance, Signorina Eau de Toilette (30ml/6,930 yen, 50ml/9,555 yen, 100ml/13,440 yen), on March 8th.

As the name "Signorina" (Italian for "young lady") suggests, this fragrance for young women combines natural elegance with sensual femininity. Top notes of lychee and grapefruit are followed by middle notes of rose and rice steam, and the drydown features a floral, fruity note with milky mousse and ambery woody cashmeran.

The bottle features Ferragamo's iconic varari ribbon in a combination of pink and lilac, and the cap is finished in pink gold. The outer box is adorned with a violet grosgrain ribbon bordered in pink gold, and the brand logo is embossed on the top of the box.

The campaign visuals feature Italian top model Bianca Balti, wearing Ferragamo ballerina shoes and drawing a strong link to fashion tradition. The photos were taken by photographer Mikael Jansson, who was formerly an assistant to Richard Avedon.