PAPIER TIGRE TOKYO, a direct store of Parisian product brand PAPIER TIGRE (1F HAMA 1961, 3-10-4 Nihonbashi Hamacho, Chuo-ku, Tokyo), will open on September 28th.

The store will open in Nihonbashi Hamacho, where landscapes that have remained unchanged since the Edo period blend with high-rise buildings and nature. The SHOP & SALON on the first floor carries fun items that can be used around the desk, at home, and in communication situations. Additionally, the store will have a tea house, Salon de the Papier Tigre, where customers can enjoy carefully selected Japanese teas from tea farms across Japan. Local foods such as Japanese sweets and light meals that are popular in Hamacho and the surrounding area will also be available.

The second floor will be used as offices, and will house the creative studio "Polar Inc.", which is mainly made up of editors, as well as "ito design studio" and "the UGLY CARAVAN", which are involved in the management of the brand.