WELEDA, the pioneering organic cosmetics brand, will open its fourth directly managed store, "WELEDA natural care shop SHIBUYA," inside the Tokyu Department Store Toyoko branch on April 1st.
This will be the brand's first in-store store in a department store, allowing customers to freely try out Weleda's wide range of products, from skincare and body care to oral, bath, and baby products, as well as items exclusive to the directly managed store. The directly managed store staff, who are well-versed in organic cosmetics, will provide services such as plant characteristics and product knowledge. The store's location in front of Shibuya Station aims to popularize organic cosmetics to a wider range of customers.
To commemorate the opening, a limited edition Weleda Body & Bath Set featuring popular Weleda items will be released in limited quantities for 6,300 yen (tax included, 20ml mini bath milk set, 50ml pomegranate hand cream, and 100ml white birch body oil).
This will be the brand's first in-store store in a department store, allowing customers to freely try out Weleda's wide range of products, from skincare and body care to oral, bath, and baby products, as well as items exclusive to the directly managed store. The directly managed store staff, who are well-versed in organic cosmetics, will provide services such as plant characteristics and product knowledge. The store's location in front of Shibuya Station aims to popularize organic cosmetics to a wider range of customers.
To commemorate the opening, a limited edition Weleda Body & Bath Set featuring popular Weleda items will be released in limited quantities for 6,300 yen (tax included, 20ml mini bath milk set, 50ml pomegranate hand cream, and 100ml white birch body oil).
