IHNN, the brand created by South Korean designer In Ji-sung, presented its Spring/Summer 2026 collection at the Sogetsu Kaikan on August 19, 2025. Titled "Invitation to the Daily Life," IHNN's signature approach of capturing the small moments hidden in everyday life and imbuing them with a poetic brilliance added a depth befitting the brand's 10th anniversary.
Courtesy of IHNN
This collection focuses on everyday scenes that we all encounter: the morning light, the scent of well-worn leather, our everyday coffee cups, and the flowers and dogs we encounter on the roadside. However, rather than leaving it as it is, IHNN intentionally creates an imbalance, reflecting the wearer's emotions and transforming it into a special experience. In a message to the guests, IHNN said, "It is each and every ordinary day that is precious, and I want my clothes to bring out the "me" that lives each day," expressing my gratitude to everyone who has supported her over the past 10 years.
Courtesy of IHNN
The brand name "IHNN" was created by adding "N = AND" to IHNN's own name, "IHN." The "AND" embodies her feelings for the brand, which was created through the intersection of many connections, good fortune, and miracles. While looking back to these origins, this show also clearly looked to the future. Collaborations with Korean artist Kim Jen-soo and the brand Atelier Lumen were realized, and IHNN's vision of a "new normal" was presented on multiple levels, including bags and shoes.
Courtesy of IHNN
Since launching her brand in 2015, IHNN has consistently participated in fashion weeks in Tokyo, Paris, and London, building international acclaim for her unique sensibility that combines subtlety and boldness. A strong aftertaste lingers in the stillness, and an experimental combination of sensitive colors and materials... This "Invitation to the Daily Life" is a monumental collection that intersects the trajectory of the past 10 years with the challenges that lie ahead.
Courtesy of IHNN
Courtesy of IHNN
Courtesy of IHNN
Courtesy of IHNN
[SHOW STAFF】
Stylist: Marie Higuchi
Hair: Yu Nagatomo
Make: RMK
Photographer: Chikashi suzuki / JungHyun Kim
Videographer: Satomi Ebine
Show Music: Cuushe
Casting Director: Shimana
Creative production agency: VISIONS AND PARADOX
Show Press: Pred PR
Sales: showroom SESSION
Graphic Creative Director: Asuka Kobayashi
Graphic Art Director: Aki Ago
Collaboration: Sharp Corporation / Junsu Kim / Atelier de Lumen
Eyeglasses: YUICHI TOYAMA
Jewelry: MAR.03 / studio SIGHT
After graduating from Bunka Fashion Graduate University (BFGU, Shibuya-ku, Tokyo), In Ji Sung founded his own brand, "IHNN," in 2015. He creates a new sensibility that combines delicacy and boldness, proposing styles for discerning men and women. He presents high-quality, contemporary collections, combining a variety of colors with experimental and unique materials. He continues to be active globally, participating in fashion weeks in Tokyo, Paris, London, and other cities.
... The brand's quiet, pared-back designs leave an impressive impression, and its sensibility is timeless and timeless. It presents high-quality, contemporary collections that combine sensitive colors and prints with delicate yet heavy materials.
Courtesy of IHNNThis collection focuses on everyday scenes that we all encounter: the morning light, the scent of well-worn leather, our everyday coffee cups, and the flowers and dogs we encounter on the roadside. However, rather than leaving it as it is, IHNN intentionally creates an imbalance, reflecting the wearer's emotions and transforming it into a special experience. In a message to the guests, IHNN said, "It is each and every ordinary day that is precious, and I want my clothes to bring out the "me" that lives each day," expressing my gratitude to everyone who has supported her over the past 10 years.
Courtesy of IHNNThe brand name "IHNN" was created by adding "N = AND" to IHNN's own name, "IHN." The "AND" embodies her feelings for the brand, which was created through the intersection of many connections, good fortune, and miracles. While looking back to these origins, this show also clearly looked to the future. Collaborations with Korean artist Kim Jen-soo and the brand Atelier Lumen were realized, and IHNN's vision of a "new normal" was presented on multiple levels, including bags and shoes.
Courtesy of IHNNSince launching her brand in 2015, IHNN has consistently participated in fashion weeks in Tokyo, Paris, and London, building international acclaim for her unique sensibility that combines subtlety and boldness. A strong aftertaste lingers in the stillness, and an experimental combination of sensitive colors and materials... This "Invitation to the Daily Life" is a monumental collection that intersects the trajectory of the past 10 years with the challenges that lie ahead.
Courtesy of IHNNCourtesy of IHNNCourtesy of IHNNCourtesy of IHNN[SHOW STAFF】
Stylist: Marie Higuchi
Hair: Yu Nagatomo
Make: RMK
Photographer: Chikashi suzuki / JungHyun Kim
Videographer: Satomi Ebine
Show Music: Cuushe
Casting Director: Shimana
Creative production agency: VISIONS AND PARADOX
Show Press: Pred PR
Sales: showroom SESSION
Graphic Creative Director: Asuka Kobayashi
Graphic Art Director: Aki Ago
Collaboration: Sharp Corporation / Junsu Kim / Atelier de Lumen
Eyeglasses: YUICHI TOYAMA
Jewelry: MAR.03 / studio SIGHT
After graduating from Bunka Fashion Graduate University (BFGU, Shibuya-ku, Tokyo), In Ji Sung founded his own brand, "IHNN," in 2015. He creates a new sensibility that combines delicacy and boldness, proposing styles for discerning men and women. He presents high-quality, contemporary collections, combining a variety of colors with experimental and unique materials. He continues to be active globally, participating in fashion weeks in Tokyo, Paris, London, and other cities.
... The brand's quiet, pared-back designs leave an impressive impression, and its sensibility is timeless and timeless. It presents high-quality, contemporary collections that combine sensitive colors and prints with delicate yet heavy materials.
