SAZABY LEAGUE debuts new food brand "CHARBY BONE BROTH"

Aug 26, 2020
SAZABY LEAGUE Co., Ltd. has launched "CHARBY BONE BROTH," a new food brand aimed at all those seeking health. It will be available as a pop-up at the Ron Herman Cafe Sendagaya store starting September 10th.



Since ancient times, Japanese people have made dashi stock from dried sardines and kelp to nourish the body and mind. As time passes, and with the proliferation of diverse food cultures and busy lifestyles, achieving good health has become increasingly difficult. CHARBY BONE BROTH was born to revolutionize Japanese food culture.

About CHARBY Bone Broth. What is CHARBY Bone Broth?


Healthy soup born from the bounty of nature
Improving your body with something good for you, something you can eat with peace of mind. CHARBY BONE BROTH is committed to promoting bone broth in Japan, contributing to everyone's health. We use domestic chickens raised healthily in the great outdoors of Iwate Prefecture, and we carefully simmer our broth for long periods in our kitchen, conducting extensive research to find the most delicious flavor. Our bone broth soup is more satisfying than a cup of hot coffee, and you'll never get tired of drinking it every day. We want you to be healthy by drinking it. That's the spirit behind our creation.


(Left) Drinkable Bone Broth 455 yen (excl. tax) / (Right) Edible Bone Broth 910 yen (excl. tax)

What is Bone Broth? What is bone broth?

It is a soup made by simmering chicken, beef, fish, etc. with the bones still in. The ingredients are rich in nutrients such as vitamins, minerals, amino acids, and collagen, and it satisfies both the body and the soul. Soups such as chicken stock and beef bone stock are familiar in Japan, but the big difference with bone broth is that it is extremely low in fat because only the bones are simmered. In today's health-conscious society, bone broth offers an opportunity to reexamine the impact of food on the body and intestinal health issues, leading people to a healthier lifestyle.

Bone Broth History... Bone Broth History

Until the mid-20th century, bone broth was made in Western households as a base for cooking. Over time, it gradually fell out of favor due to the large number of ingredients used and the long simmering process. Fast forward to the 21st century, and the owner and chef of an Italian restaurant in New York City recreated the bone broth his mother often made and opened a soup specialty store. It has continued to be loved by New Yorkers as a convenient, healthy soup. Inspired by the simple, nutritious soup and the flavor of mother's cooking, he repeatedly refined the recipe and created the Charby Bone Broth of today.

Main nutrients The main nutrients found in bone broth

Collagen: Creates firm, moisturized skin and helps prevent blemishes, wrinkles, and sagging.
Calcium: Rich in minerals that regulate bodily functions. Its role in regulating blood sugar and blood pressure also helps prevent irritability.
Glucosamine: Helps build strength, flexibility, and elasticity in cartilage, supporting a healthy body.
Amino acids: Produce important proteins during exercise and support various functions, including sleep and immune function.
Vitamins: Assist with metabolism, providing vital energy by preventing illness and recovering from fatigue.

Especially in today's world, Charby Bone Broth aims to change people's awareness of health and maintain good health, while also helping to create bodies and a society that enable people to work longer. To achieve this, making bone broth known to as many people as possible and delivering it to them is a major step toward our future. SHOP INFORMATION: Early Pop-Up Event Starting Thursday, September 10th. Ron Herman Cafe Sendagaya Branch Address: 2-11-1 Sendagaya, Shibuya-ku, Tokyo Business Hours: 10:00 AM - 8:00 PM, Last Order 7:00 PM ... For inquiries regarding the content of this article, please contact PR TIMES Inc. directly (https://prtimes.jp/).
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