Shibuya Parco is about to open. Keep an eye out for the Dior & Rimowa pop-up!

Event Date:2019.11.22-2020.01.21
Nov 19, 2019
Shibuya Parco will finally open on November 22nd. A pop-up space called "The Window" will be located on the first floor, where shops such as Gucci, Loewe, Thom Browne, and Comme des Garçons Girl are located. The first part of the project will be the "DIOR MEN'S POP-UP STORE" by Dior, which will be open from the store's opening until January 21st, 2020. The centerpiece of the pop-up will be the "DIOR and RIMOWA" luggage capsule collection, which was featured on the runway of Dior Men's Artistic Director Kim Jones's Summer 2020 Men's Collection and will be available for pre-sale in Japan.

The space is decorated with fixtures projecting a series of clouds and individually hand-assembled helicopter objects that appear to soar into the sky, enhancing the excitement of the journey.


The luggage for sale will come in three types: "Cabin," "Trunk," and "Hand Case." All are fully decorated with the signature "Dior Oblique" pattern and are available in three colors: silver, matte black, and gradient blue.

Dior & Rimowa "Cabin" (53×37×21cm/Blue 449,000 yen, Black 407,000 yen, Silver 377,000 yen)


Also available is the "Personal" portable aluminum case, which can store valuables and small items. It comes in four colors: blue, black, silver, and pink.

Dior & Rimowa "Personal" (13x20x6.5cm/blue, pink, black, silver, 267,000 yen each)
In addition, a "Champagne Case" (3.5 million yen) will also be available, made to order. The set includes four flute glasses and coasters, an ice bucket, leather tongs, and a case (6 bottles) of Dom Pérignon champagne.

Dior & Rimowa "Champagne Case" (3.5 million yen)



In addition to these, the store will also carry items from the "DIOR ESSENTIALS" line, in which Kim Jones reinterprets men's wardrobe staples.

To mark the occasion of this pop-up, a collaboration movie with "millennium parade," led by Daiki Tsuneta (King Gnu), has been released, specially created with Dior & Rimowa in mind. The video was produced by PERIMETRON, a creative team member of "millennium parade," and Daiki Tsuneta himself appears in it.




【Event Information】
DIOR MEN'S POP-UP STORE
Dates: November 22nd - January 21st, 2020
Location: Shibuya Parco 1st Floor
Address: 15-1 Udagawa-cho, Shibuya-ku, Tokyo
編集部
  • Dior & Rimowa "Hand Case" (337,000 yen)
  • Dior & Rimowa "Hand Case" (379,000 yen)
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