"Flowers are the most beautiful thing next to women" - Monsieur Dior's deep love for plants continues to this day

May 6, 2015

Flowers have long been a favorite motif of many designers. However, no other designer had such a deep love for flowers, or incorporated them into their designs in such a beautiful and captivating way, as Monsieur Dior. For him, flowers were a constant source of inspiration, second only to women in beauty.

"Flowers are the most beautiful thing God has given to this world, second only to women." - Christian Dior

Monsieur Dior's encounter with flowers dates back to his childhood. His childhood home in Granville had a beautiful garden filled with flowers, and his love for plants was naturally nurtured. He compiled his own plant collection and spent hours in the fragrant rose garden, experiences that would later become the origin of all his creations as a designer. Sometimes, this nostalgic memory was entrusted to a single lily of the valley, which he always adorned in his buttonhole as a lucky charm to bring good fortune at fashion shows.

"I have some of the sweetest and most awe-inspiring memories here in Granville. Indeed, almost everything about my life and my style has been influenced by its surroundings and its architecture." - Christian Dior

"Femme Fleurs, Flower Women"

Flowers continued to add color to Monsieur Dior's creations. As materials, accessories, colors, silhouettes, and even fragrances. His signature "Femme Fleurs" collection incorporated flowers into the silhouette, enhancing the beauty of women's curves with soft shoulders, blossoming busts, vine-like waists, and flower-like skirts.

And just as flowers continued to be a source of inspiration for Monsieur Dior, the beautiful imaginary garden he left behind remains an eternal starting point for the designers and perfumers who have inherited his aspirations, and is still passed down at the Maison today.

To encounter these beautiful flowers, head out and look for Flower Code at the Omotesando boutique, where the latest collections are on display.
Naoyo Madison
  • "Flowers are the most beautiful thing God has given to the world, next to women," said Christian Dior.
  • A video art wall incorporating flower art designed by Yorame
  • A video art wall incorporating flower art designed by Yorame
  • A dress from the SS15 collection embroidered with vibrant flowers
  • The interior of the store is decorated with flowers everywhere, creating a gorgeous atmosphere.
  • A video art wall incorporating flower art designed by Yorame
  • Inside the Dior Omotesando boutique
  • Dior Omotesando Boutique
  • Beautiful flowers are displayed inside the store
  • Maison Code "Flower" is a contemporary interpretation by Yorame.
  • Dior Omotesando Boutique
  • Perfume corner on the second floor of the boutique
  • The perfume corner features "La Collection Privée" created by the house's perfumer, François Demachy.
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