The only pop-up store in Japan that embodies the world of "Dom Pérignon x Lady Gaga" has opened at Ginza Mitsukoshi

Event Date:2022.11.02-11.08
Oct 20, 2022
Dom Pérignon, a brand handled by MHD Moët Hennessy Diageo K.K., has announced the "Dom Pérignon Rosé Vintage 2008 Lady Gaga Limited Edition Gift Box" as part of its artistic brand campaign with Lady Gaga. Additionally, from November 2nd to 8th, a pop-up store embodying the world of Dom Pérignon x Lady Gaga will be open at The Stage on the first floor of the Ginza Mitsukoshi Main Building, the only one of its kind in Japan.


This is a creative collaboration between the ever-evolving Dom Pérignon and Lady Gaga. Finding harmony in the tension, they breathed new life into their shared desire to create a dualistic, polarized creation. Creating oneself and one's own story—and continuing to weave it over and over again—is what Dom Pérignon embodies in every vintage, and what Lady Gaga realizes with boundless energy.


The design of the 2022 limited edition gift box, with its bulging metallic cover that seems to emerge from its own form, adds an elegant texture and pushes the boundaries of creativity. The stylish pop-up store, decorated in metallic purple and silver, evokes this sense of tension. The pillars installed within the store expand and contract repeatedly like breathing, embodying the theme of this year's limited-edition products: the creator's self-expansion.

*Image is for illustrative purposes only
Customers who purchase limited-edition products will receive a limited-edition Dom Pérignon x Lady Gaga poster as a free gift. Additionally, customers who visit the pop-up store and sign up for the Dom Pérignon newsletter will receive an original Dom Pérignon postcard.


【Dom Pérignon x Lady Gaga Pop-Up Store Event Details】
Event Period: November 2nd (Wed) – November 8th (Tue)
Business Hours: 10:00 AM – 8:00 PM *Same as Ginza Mitsukoshi business hours
Telephone: 03-3562-1111 (Main Line)
Address: 4-6-16 Ginza, Chuo-ku, Tokyo 104-8212
Item Available: "Dom Pérignon Rosé Vintage 2008 Lady Gaga Limited Edition Gift Box"
*Limited quantities. Sales will end when supplies last.
*Limit of 5 items per person.



■Dom Pérignon Rosé Vintage 2008 Lady Gaga Limited Edition Gift Box Product Overview


Product Name: Dom Pérignon Rosé Vintage 2008 LADY GAGA Limited Edition Gift Box
Dom Pérignon Rosé Vintage 2008 LADY GAGA Limited Edition Gift Box
Alcohol Content: 12.5%
Volume: 750ml
Suggested Retail Price: ¥55,500 (excluding tax) / ¥61,050 (including tax)
Sales Period: Major department stores nationwide, etc. Sales are scheduled to begin sequentially from November 2, 2022.
編集部
  • *Image is for illustrative purposes only
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