LOUIS VUITTON will be holding a large-scale pop-up event at the Isetan Shinjuku store from July 4th to the 17th. Following the men's pop-up store, the "LOUIS VUITTON FALL-WINTER 2018 WOMEN'S POP-UP EVENT" began on the 11th. This special week at Isetan Shinjuku allows visitors to explore the world of Louis Vuitton in six spaces, including The Stage on the first floor of the main building, as well as through the exterior window displays and even the handrails of the escalators.

The women's pop-up event will feature the Fall/Winter 2018 women's collection, as well as a variety of special items available for one week only. The space on each floor is based on Louis Vuitton's traditional trunk case motif, with the metal fittings on the corners of the trunks replicated on the exterior pillars, making it feel as though you are inside the case. Meanwhile, the interior of the store is a futuristic, otherworldly space reminiscent of a spaceship, reminiscent of a fashion show venue.


■ Main Building 1st Floor = The Stage

A wide range of items from the 2018 Fall/Winter collection, including clothing and leather items exclusive to Isetan, are available before anywhere else in Japan.

A digital photo stamp will appear on the screen when you speak the alphabet into the microphone.







■Main Building 1st Floor = Handbags/Promotion

A lineup centered on leather goods
The "Square Bag" on the right, priced at 269,000 yen and exclusive to Isetan, is a special item that combines trompe l'oeil (optical illusion) and an archive trunk.


■ Main Building 2nd Floor = Women's Shoes / Promotion


In a space with bold monograms on the walls and floors, the store will focus on shoes.
The "Open Back Flat Loafers" wrapped in mink fur, priced at 178,000 yen, are also an Isetan exclusive item.

■ Main Building 3F = Center Park / Promotion

The brand mainly offers sporty casual wear. This space allows you to enjoy the 2018 Fall/Winter collection early.


■ Main Building 4th Floor = Center Park / The Stage #4

A high-end space featuring a beautiful diamond motif, lined with clothing, jewelry, and more.

Isetan limited edition scarves: "Carré Time Trunk" (left) 51,000 yen and "Alma BB" (right) 246,000 yen.

The "bracelet" inspired by the screws of a trunk (left) 137,000 yen, right 145,000 yen) are exclusive to Isetan.

The promotion on the 1st floor of the main building continues with the men's pop-up store LOUIS VUITTON FALL-WINTER 2018 MEN'S POP-UP STORE.



Take this opportunity to enjoy a special week at Isetan Shinjuku, which will be filled with Louis Vuitton.