"THE BLACK SENSE MARKET in ISETAN" has opened in the 7th floor event space of the main building of Isetan Shinjuku. This limited-time store is a collaboration between "THE BLACK SENSE MARKET," a special order project by SENSE magazine, and Isetan Men's. This is the second physical store to open, following the first in February. It will run until September 1st.

The theme for this time is "The Riders Creation." Elegant rider styles that express masculinity and refinement are dramatically introduced, with items from over 60 brands gathered together.

The venue is packed with riders' jackets, grouped by keywords such as "fabric," "leather," "vintage," "minimal," and "decorative," and a Harley-Davidson motorcycle is also on display, evoking the image of riding through the city wearing them. Next to the Italian motorcycle "DUCATI" will be a number of items created through a collaboration between the brand and "GIORGIO BRATO." There will be 16 collaborative items, all of which will be unveiled in Japan for the first time, and they will be available to order during the event. Prices range from 200,000 yen to 600,000 yen. Furthermore, at "THE BLACK SENSE LOUNGE" located at the back of the venue, you can enjoy premium highballs such as "TALISKER STORM Spicy Highball," "ARDBER TEN Ginger Highball," and "Ron Zacapa Mojito" (800 yen each), as well as "THE Hennessy Soda" (600 yen).

From 3:00 PM to 5:00 PM on August 31st, a special talk show will be held with Moriya Satoshi, editor-in-chief of SENSE, and eight designers and directors who have agreed to participate in this project. Participants include Ochiai Hiromichi of FACETASM, Aizawa Yosuke of White Mountaineering, Horikawa Tatsuro of JULIUS, Kitahara Tetsuo of BACK BONE, Mihara Yasuhiro of MIHARAYASUHIRO, Udo Koji of FACTOTUM, Watanabe Masashi of BEDWIN & THE HEATBREAKERS, and Kumagai Kazuyuki of ATTACHMENT. The talk will last approximately 10 minutes per person, and admission is free.