LeSportsac opens exclusive shop at Tokyo Disney Resort Ikspiari

Aug 11, 2014

LeSportsac has opened a pop-up shop in Ikspiari, a shopping mall within Tokyo Disney Resort. It will be open until August 31st.
This is the first pop-up shop under LeSportsac's new store concept. Based on the new concept of "Traveling the World of LeSportsac," the shop features a charming interior reminiscent of a closet.
The product lineup includes the brand's basic collection, a collaboration with cosmetics brand Benefit, and a collaboration with photographer Mika Ninagawa's digital photo book "Nina Digi."
Best-selling items include the "MOON CHILD SIMMER" bag, which features a black base with a pearlescent shimmer, the "SMALL JENNI" mini shoulder bag from the "THE BIG APPLE" series, which features famous landmarks from New York, where the brand was founded, and a collaboration bag with Nina Digi. In terms of prints, the collaboration with Nina Digi is proving to be a success, accounting for 25% of sales.

According to a public relations representative, the store is expected to attract a wide range of customers, from families to tourists, and by opening in Mall Ikspiari, which is particularly bustling in August, the company aims to attract new customers.
HEW
  • Pop-up shop in "Ikspiari"
  • "LeSportsac Artist Edition Nina Digi by Mika Ninagawa"
  • Artist Edition: Ninadeji by Mika Ninagawa (From the front: Ruffle Rectangular Cosmetic 4,600 yen, Large Weekender 20,600 yen)
  • Pop-up shop in "Ikspiari"
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