Starting on the 29th, Italian luxury brand Bottega Veneta will hold a collaborative event with Isetan Shinjuku called "Bottega Veneta World Exclusive for Isetan." The event will run until June 11th.

In addition to the store's 15 window displays, Bottega Veneta will have exclusive use of all event spaces in the store, including The Stage on the first floor. A wide range of women's items, including new fall clothing, handbags, leather goods, and shoes, will be showcased. This marks the first time that Isetan has ever featured a single brand on such a large scale.

In addition, to commemorate this event, the brand will be releasing its early fall collection in Japan first. Items in the collection's signature petal colors will be available for the first time in the world. In addition, artisans from the Italian workshop will be visiting Japan for the first time and will demonstrate the production process of one of the brand's signature bags, the Veneta, in a special space on the fourth floor. They will demonstrate the brand's iconic intrecciato (woven) technique. There will also be a service in which artisans will hand-stitch initial letters made from the highest quality crocodile leather.

This event was made possible by Creative Director Tomas Maier's desire to introduce the brand's worldview to as many people as possible through a special experience.