An event featuring the latest Franck Muller collection and rare high-jewelry watches, both of which are rare in Japan, is being held at the Isetan Shinjuku store from January 16th.

The theme is "Magic Time." It refers to the mysterious moment just before the sun sets and night falls, when the surroundings are beautifully illuminated by afterglow. The theme embodies the desire to make that beautiful moment last forever.

The Swiss manufacturer Franck Muller has achieved a unique position in just a few years since its founding. It has released over 30 pieces of the world's first ultra-complex watches, as well as numerous products with unprecedented, innovative systems, and is considered a brand that has rewritten the history of wristwatches.

At this fair, the latest women's collection, featuring colorful precious stones on the dial indexes, reflecting Franck Muller's unique sense of color, is available for pre-sale at the Isetan Shinjuku store.

At the venue, floral arrangements created by flower designer Masaru Akai to express "Magic Time" will be on display, creating a gorgeous space. Akai will be visiting the store at 2pm and 5pm on January 19th, and at 1pm and 4pm on the 20th, and there will also be a live performance in which he will arrange floral arrangements with a number motif on the spot.

[Event Information]
Franck Muller Eternal of the Magic Moment
Dates: Wednesday, January 16th to Tuesday, January 22nd
Location: Isetan Shinjuku Main Building, 1st floor = The Stage