Mint Designs' first kids' collection is born. Reflecting the iconic patterns and main collection.

A new zone has opened at Isetan Girl, bringing together "kawaii" from Japan and overseas

Sergio Rossi pops up at Shinjuku Isetan. Angelo Ruggeri visits Japan.

"World Wine Exhibition" at Shinjuku Isetan, featuring approximately 700 brands, including wines from former Eastern Bloc countries

For the adults of the future: Kids' T-shirts designed by Mina Perhonen, Muveil, and others on sale exclusively at Shinjuku Isetan

A new corner where parents and children can enjoy fashion together opens on the Isetan baby and children's floor

FACETASM collaborates with the magazine STREET. Photobooks by Editor-in-Chief Aoki also on sale.

Transit Produce's "Juice Stand for Parents and Children" opens at Isetan Shinjuku. Akira Minagawa designs the logo.

A new Baccarat chandelier on the living room floor of the Isetan Shinjuku store. Designed by Yasumichi Morita.

Asahi Beer offers women-focused home party gifts at Isetan

Tod's to hold Japan-exclusive event at Shinjuku Isetan for families to enjoy

Thoughts on Momoclo - Pink House's depiction of eternal girlishness [Part 2]

From Tokyo Designers to Momoiro Clover Z: Pink House's depiction of eternal girlishness [Part 1]

The remodeling of the Shinjuku Isetan baby and children's floor has been completed. What is the recommended course for a day of fun?

Children's learning project "Cocoiku" starts trial enrollment. Leading instructors from various fields teach in a program that fosters creativity.

Isetan tartan letter set with stamps and postcards now available