Lingerie brand PEACH JOHN has released a snippet from its advertising campaign starring Kojima Haruna of the idol group AKB48.

In the video "I'm a Cold Woman (Trailer)" currently available on their official website, the tagline "A Kojima Haruna no one has ever seen" is displayed, and Kojima's eyes turn ice blue. A foreign man holds out his hand to Kojima, who is clad in blue lingerie in a frozen castle. The full video will be released on May 21st. It was produced by the same staff who worked on "The Chronicles of Narnia," "Iron Man," and "The Avengers."

The official website is currently running a campaign where anyone who pre-orders the "Coolish Bra 3" (2,759 yen) featured in this video will receive a 500 yen discount coupon. The Coolish Bra 3 is made from "WINCOOL," a multi-functional material that feels cool to the touch and has excellent breathability and absorbency.