Shueisha's beauty magazine "MAQUIA" has released the "MAQUIA" camera app to celebrate its 10th anniversary. The "Beauty Camera" feature allows users to objectively assess their flaws with selfies, while the "Beauty Photo" feature allows users to enhance their images for whitening and skin tones. Users can use over 100 stamps, including "Makia-chan," the official MAQUIA app character, and beauty-related sayings such as "When it comes to love and beauty, a little forceful is just right." Frames can also be combined with MAQUIA cover designs, and a "Become a Cover Model Contest" is currently being held. Users can also receive the latest beauty information from the editorial department. By holding an image reader over designated department store and shop posters or the MAQUIA magazine, users can access product details and special offers. The next update will also include a "Beauty Diary" feature, allowing users to record daily changes in their physical condition, makeup, hair, and diet with photos.

Also, for a limited time until June 23rd, a special video titled "Kojima Haru Weather" featuring Maquia exclusive model and AKB48 member Kojima Haruna is also available. If you master the Biji Camera, you will be able to see Kojima's comments for each time of day - morning, noon, and night.