The BVLGARI ALLEGRA collection, which allows you to personalize your scent and reflects Bvlgari's innovative vision, will be released on May 28, 2021.
BVLGARI ALLEGRA
#MagnifyForMore
Bvlgari, the Italian Maison that breaks the rules of jewelry design, has translated its revolutionary vision into a new fragrance experience with Bvlgari Allegra. In this innovative olfactory journey, Bvlgari Allegra combines the colorful and joyous Italian lifestyle with the allure of the inimitable Bvlgari woman.
Comprised of five exhilarating eau de parfums and five magnifying essences, Bvlgari Allegra offers a unique and bold fragrance for personal styling, vividly recreating the Roman people's passion for life. To personalize your scent, begin by choosing one of the five eau de parfums from the core collection. Infused with the radiant vitality of Italy, these five scents pay homage to the most Italian of emotions: the energetic Mediterranean sun, the thrill of Italian love, the enchanting bliss of Italian dolce, the delight of aperitivo under a Roman sunset, and the allure of a Venetian festival—your Italian escape will envelop you in utter joy.
Create your own personalized fragrance—the Maison's first—with five exceptional essences to create your own "signature." The five Magnifying essences blend seamlessly with any of the five eau de parfums. A single spritz of a Magnifying Essence can enhance the beauty of an eau de parfum, add a touch of freshness, or reveal the unique Bvlgari fragrance, allowing you to create your own scent.
To create this exclusive olfactory experience, Master Perfumer Jacques Cavalier created a core of "gems of nature." The five essences - Magnifying Musk, Magnifying Bergamot, Magnifying Rose, Magnifying Vanilla, and Magnifying Patchouli - feature precious fragrances created exclusively for Bvlgari. The joy of your first personalized fragrance experience will be magnified.
<THE CORE COLLECTION>
RIVA SOLARE
“ Riva Solare. A never-ending Italian holiday. ”
Jacques Cavallier
The cyclical energy of life is reborn in Riva Solare, a sparkling citrus fragrance. It begins with a sparkling breath of Calabrian bergamot. Waves of citrus recede to reveal the sun-kissed scent of orange blossom. Sun-kissed neroli and sparkling accents of osmanthus and mandarin are dazzling. Highlighted by a sensual base accord of musk, Riva Solare captures the inviting sensuality of sun and sea and the awakening freedom of the Mediterranean.
FIORI D'AMORE
“It's the red rose – fresh, velvety, fruity”
Jacques Cavallier
Fiori d'Amore reflects the passionate energy of Italian love in the romantic scent of rose. At the heart of the bouquet are crimson Turkish and Bulgarian roses. Its fresh and innocence is enhanced by the new and modern accord, Prelude Raspberry. Fiori d'Amore elegantly reveals the beautiful side of love and the velvety touch of passion.
DOLCE ESTASI
“ A celebration of sweets, a celebration of Italian family love ”
Jacques Cavallier
Dolce Estasi evokes happy moments with its floral gourmand notes. At its heart, delicate notes ebb and flow, with a heliotrope accord, powdery florals and a creamy, dessert-like allure. Italian citrus zest adds a touch of femininity, while a musk accord finishes off with a smooth, powdery finish.
ROCK'N'ROME
“ A passionate rendezvous in Rome ”
Jacques Cavallier
Rock 'n' Roma transforms each glass into an everlasting memory with its aromas of licorice and flowers. The fragrance opens with a fizzy, stimulating note, reminiscent of a bubbly cocktail. Osmanthus and apricot are gently added to create a rich floral-fruity aroma. The cocktail eventually gives way to sweet benzoin.
FANTASIA VENETA
“ Italian refinement in perfumery ”
Jacques Cavallier
Fantasia Veneta exudes a captivating, carnival energy with its timeless chypre notes. The spotlight is on Indonesian patchouli, as revered as an invitation to a masquerade ball, as noble and atmospheric as a costume of brocade or jacquard. The chypre accord offers a surprising twist of carnival-like opulence: a gorgeous red peach accord and a hint of addictive vanilla.
<THE FLACONS>
A master of numerous gemstones, Bvlgari pays homage to tradition with the eye-catching coloring of its glass flacons (bottles). The exceptional cabochon-like Bvlgari Allegra bottle is positioned between the wavy-cut cap and base, a tribute to the columns that make up the ruins of Rome, Bvlgari's birthplace. The flask cap, also following the jewellery design, is crimped in rose gold and engraved with the Bvlgari logo.
<MAGNIFYING AND PERSONALIZATION>
Bvlgari introduces a new concept in the world of fragrance: #MagnifyForMore. It invites you to personalise your scent with the Magnifying Essences. These five Magnifying Essences are blended with high-quality natural fragrances created exclusively for Bvlgari. By combining the Magnifying Essences with Bvlgari Allegra Eau de Parfum, you can add a twist to the scent and customise it to suit your mood.
MAGNIFY MUSK #MagnifyForMore Bliss
This warm and sensual essence is inspired by the intimate feeling of skin on skin. A deceptively simple musk accord crafted from ambrette brings a sophisticated sparkle.
MAGNIFY BERGAMOT #MagnifyForMore Joy
Citrus essence explodes with solar energy. This radiant essence is extracted only from perfectly ripe Calabrian bergamots. Distilled to preserve the fruit's vibrant freshness, Magnifying Bergamot evokes the joyous mood of a gorgeous summer day.
MAGNIFY ROSE #MagnifyForMore Love
A captivating floral essence with velvety sensuality. What sets this scent apart from classic, powdery rose is the unique infusion of Bulgarian and Turkish rose essential oils, distilled using a special method to impart exceptional radiance.
MAGNIFY PATCHOULI #MagnifyForMore Passion
An elegant essence that captivates with palpable sensuality. Derived from Indonesian patchouli, this fragrance is of unparalleled quality, and an exclusive fractionation process successfully removes its dark, earthy notes.
MAGNIFY VANILLA #MagnifyForMore Thrill
A delicate, sweet essence extracted from vanilla beans grown in Madagascar. Sun-drying the vanilla is the secret to revealing the most complex and nuanced aspects of this wondrous fruit. With raw, leathery and sexy notes, this addictive aroma ignites irresistible allure with Magnifying Vanilla.
THE FLACONS
The small and slender Magnifying Essence flacon is pure white and, like the Eau de Parfum flacon, features a sculptural silhouette. Its all-white design speaks to the preciousness of the essence. White harmonizes with any color, and the essence has the magical power to blend infinitely with the new signature scent.
▼Bvlgari Allegra Press Release
https://www.kawabe.co.jp/release/Bvlgari/BvlgariAllegraPressRelease.pdf
<THE LINE-UP>
Bvlgari Allegra
Riva Solare Eau de Parfum
Fiori D'Amore Eau de Parfum
Dolce Estasi Eau de Parfum
Rock 'n' Roma Eau de Parfum
Fantaisie Veneta Eau de Parfum
Each 50mL price including tax: 20,790 yen Each 100mL price including tax: 20,790 yen 29,700 yen
Bvlgari Allegra
Magnifying Musk Eau de Parfum
Magnifying Bergamot Eau de Parfum
Magnifying Rose Eau de Parfum
Magnifying Patchouli Eau de Parfum
Magnifying Vanilla Eau de Parfum
40mL each Price including tax: 23,760 yen
Bvlgari Allegra Discovery Kit
Allegra Eau de Parfum 10mL each x 5 types Price including tax: 22,220 yen
Release date: Friday, May 28, 2021
Bvlgari Ginza Tower, Bvlgari official website
< ... 2-7-12 Ginza, Chuo-ku, Tokyo 104-0061
Tel: 03-6380-5706
Official website: https://www.bulgari.com/ja-jp
Official Facebook: https://www.facebook.com/Bulgari
Bulgari Parfums Official LINE Account: Bulgariparfums_JP
Click here for company press release details
BVLGARI ALLEGRA
#MagnifyForMore
Bvlgari, the Italian Maison that breaks the rules of jewelry design, has translated its revolutionary vision into a new fragrance experience with Bvlgari Allegra. In this innovative olfactory journey, Bvlgari Allegra combines the colorful and joyous Italian lifestyle with the allure of the inimitable Bvlgari woman.
Comprised of five exhilarating eau de parfums and five magnifying essences, Bvlgari Allegra offers a unique and bold fragrance for personal styling, vividly recreating the Roman people's passion for life. To personalize your scent, begin by choosing one of the five eau de parfums from the core collection. Infused with the radiant vitality of Italy, these five scents pay homage to the most Italian of emotions: the energetic Mediterranean sun, the thrill of Italian love, the enchanting bliss of Italian dolce, the delight of aperitivo under a Roman sunset, and the allure of a Venetian festival—your Italian escape will envelop you in utter joy.
Create your own personalized fragrance—the Maison's first—with five exceptional essences to create your own "signature." The five Magnifying essences blend seamlessly with any of the five eau de parfums. A single spritz of a Magnifying Essence can enhance the beauty of an eau de parfum, add a touch of freshness, or reveal the unique Bvlgari fragrance, allowing you to create your own scent.
To create this exclusive olfactory experience, Master Perfumer Jacques Cavalier created a core of "gems of nature." The five essences - Magnifying Musk, Magnifying Bergamot, Magnifying Rose, Magnifying Vanilla, and Magnifying Patchouli - feature precious fragrances created exclusively for Bvlgari. The joy of your first personalized fragrance experience will be magnified.
<THE CORE COLLECTION>
RIVA SOLARE
“ Riva Solare. A never-ending Italian holiday. ”
Jacques Cavallier
The cyclical energy of life is reborn in Riva Solare, a sparkling citrus fragrance. It begins with a sparkling breath of Calabrian bergamot. Waves of citrus recede to reveal the sun-kissed scent of orange blossom. Sun-kissed neroli and sparkling accents of osmanthus and mandarin are dazzling. Highlighted by a sensual base accord of musk, Riva Solare captures the inviting sensuality of sun and sea and the awakening freedom of the Mediterranean.
FIORI D'AMORE
“It's the red rose – fresh, velvety, fruity”
Jacques Cavallier
Fiori d'Amore reflects the passionate energy of Italian love in the romantic scent of rose. At the heart of the bouquet are crimson Turkish and Bulgarian roses. Its fresh and innocence is enhanced by the new and modern accord, Prelude Raspberry. Fiori d'Amore elegantly reveals the beautiful side of love and the velvety touch of passion.
DOLCE ESTASI
“ A celebration of sweets, a celebration of Italian family love ”
Jacques Cavallier
Dolce Estasi evokes happy moments with its floral gourmand notes. At its heart, delicate notes ebb and flow, with a heliotrope accord, powdery florals and a creamy, dessert-like allure. Italian citrus zest adds a touch of femininity, while a musk accord finishes off with a smooth, powdery finish.
ROCK'N'ROME
“ A passionate rendezvous in Rome ”
Jacques Cavallier
Rock 'n' Roma transforms each glass into an everlasting memory with its aromas of licorice and flowers. The fragrance opens with a fizzy, stimulating note, reminiscent of a bubbly cocktail. Osmanthus and apricot are gently added to create a rich floral-fruity aroma. The cocktail eventually gives way to sweet benzoin.
FANTASIA VENETA
“ Italian refinement in perfumery ”
Jacques Cavallier
Fantasia Veneta exudes a captivating, carnival energy with its timeless chypre notes. The spotlight is on Indonesian patchouli, as revered as an invitation to a masquerade ball, as noble and atmospheric as a costume of brocade or jacquard. The chypre accord offers a surprising twist of carnival-like opulence: a gorgeous red peach accord and a hint of addictive vanilla.
<THE FLACONS>
A master of numerous gemstones, Bvlgari pays homage to tradition with the eye-catching coloring of its glass flacons (bottles). The exceptional cabochon-like Bvlgari Allegra bottle is positioned between the wavy-cut cap and base, a tribute to the columns that make up the ruins of Rome, Bvlgari's birthplace. The flask cap, also following the jewellery design, is crimped in rose gold and engraved with the Bvlgari logo.
<MAGNIFYING AND PERSONALIZATION>
Bvlgari introduces a new concept in the world of fragrance: #MagnifyForMore. It invites you to personalise your scent with the Magnifying Essences. These five Magnifying Essences are blended with high-quality natural fragrances created exclusively for Bvlgari. By combining the Magnifying Essences with Bvlgari Allegra Eau de Parfum, you can add a twist to the scent and customise it to suit your mood.
MAGNIFY MUSK #MagnifyForMore Bliss
This warm and sensual essence is inspired by the intimate feeling of skin on skin. A deceptively simple musk accord crafted from ambrette brings a sophisticated sparkle.
MAGNIFY BERGAMOT #MagnifyForMore Joy
Citrus essence explodes with solar energy. This radiant essence is extracted only from perfectly ripe Calabrian bergamots. Distilled to preserve the fruit's vibrant freshness, Magnifying Bergamot evokes the joyous mood of a gorgeous summer day.
MAGNIFY ROSE #MagnifyForMore Love
A captivating floral essence with velvety sensuality. What sets this scent apart from classic, powdery rose is the unique infusion of Bulgarian and Turkish rose essential oils, distilled using a special method to impart exceptional radiance.
MAGNIFY PATCHOULI #MagnifyForMore Passion
An elegant essence that captivates with palpable sensuality. Derived from Indonesian patchouli, this fragrance is of unparalleled quality, and an exclusive fractionation process successfully removes its dark, earthy notes.
MAGNIFY VANILLA #MagnifyForMore Thrill
A delicate, sweet essence extracted from vanilla beans grown in Madagascar. Sun-drying the vanilla is the secret to revealing the most complex and nuanced aspects of this wondrous fruit. With raw, leathery and sexy notes, this addictive aroma ignites irresistible allure with Magnifying Vanilla.
THE FLACONS
The small and slender Magnifying Essence flacon is pure white and, like the Eau de Parfum flacon, features a sculptural silhouette. Its all-white design speaks to the preciousness of the essence. White harmonizes with any color, and the essence has the magical power to blend infinitely with the new signature scent.
▼Bvlgari Allegra Press Release
https://www.kawabe.co.jp/release/Bvlgari/BvlgariAllegraPressRelease.pdf
<THE LINE-UP>
Bvlgari Allegra
Riva Solare Eau de Parfum
Fiori D'Amore Eau de Parfum
Dolce Estasi Eau de Parfum
Rock 'n' Roma Eau de Parfum
Fantaisie Veneta Eau de Parfum
Each 50mL price including tax: 20,790 yen Each 100mL price including tax: 20,790 yen 29,700 yen
Bvlgari Allegra
Magnifying Musk Eau de Parfum
Magnifying Bergamot Eau de Parfum
Magnifying Rose Eau de Parfum
Magnifying Patchouli Eau de Parfum
Magnifying Vanilla Eau de Parfum
40mL each Price including tax: 23,760 yen
Bvlgari Allegra Discovery Kit
Allegra Eau de Parfum 10mL each x 5 types Price including tax: 22,220 yen
Release date: Friday, May 28, 2021
Bvlgari Ginza Tower, Bvlgari official website
< ... 2-7-12 Ginza, Chuo-ku, Tokyo 104-0061
Tel: 03-6380-5706
Official website: https://www.bulgari.com/ja-jp
Official Facebook: https://www.facebook.com/Bulgari
Bulgari Parfums Official LINE Account: Bulgariparfums_JP
Click here for company press release details
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