Kokuhaku Co., Ltd. will begin selling a new series of "Chocolate Library," the "readable chocolate" that was selected for the main pop-up at Shibuya PARCO during the Valentine's season in 2020 and generated a lot of buzz in the media and on social media, on its official website (https://www.chocolate-library.jp) from February 9th.
"Chocolate Library" is a sweets brand launched by creators from various industries with the aim of spreading the appeal of excellent farms to the world. The unique combination of fruit from Japan's leading farms, chocolate, and short essays will provide a truly heartwarming experience.
In this new series, illustrator Tanaka Misaki has written a wonderful essay for "Dekopon x Bitter Chocolate," actress Shimizu Kurumi for "Strawberry x White Chocolate," and florist Ochi Yasutaka for "Pear x Milk Chocolate."
In addition, back issues of HIGH(er) magazine by editor-in-chief haru. (Dekopon x Bitter Chocolate), model Kotani Miyu (Strawberry x White Chocolate), and photographer Shito Rei (Pear x Milk Chocolate), which sold out immediately last year, will also be reprinted and sold in limited quantities.
■About the artists participating in the new series
- Illustrator - Tanaka Misaki
An illustrator who loves alcohol, song, and melancholy. Graduated from the Printmaking Department of the Fine Arts Department of the College of Art at Nihon University. Active in a variety of fields including magazines, advertising, and radio. Her works include ``Ahhh, Pervert Pervert Pervert!!'' and ``We Can't Be Together Forever'' (both published by Parco).
Instagram: @misakinodon
・Actress - Shimizu Kurumi
In 2007, Shimizu Kurumi won the grand prize at the "Amuse 30th Anniversary Nationwide Auditions," out of a total of 65,368 applicants. Since then, she has appeared in a series of popular films and stage productions as an actress, garnering attention for her excellent acting ability. Her film appearances include "Kirishima, Bukatsu Yamerutteyo" and "New Interpretation of the Romance of the Three Kingdoms."
Instagram: @kurumi_shimizu
・Florist・Ochi Yasutaka
Owner of the flower shops "DILIGENCE PARLOUR" (Omotesando Hills) and "ISETAN SALONE dei Fiori" (Tokyo Midtown). While his main job is as a florist, creating flower arrangements for events and stores, and styling for magazine and advertising shoots, he is also active in many other areas, including writing for magazines.
Instagram: ochiyasutaka
■About the farm and fruit
・Dekopon grown at Yamagami Farm in Kagoshima
Yamagami Farm's orchard is located in the northern part of Nagashima Town, the northernmost part of Kagoshima Prefecture, within the Unzen-Amakusa National Park Special Zone. It has 28 greenhouses and grows unheated fruit on a total of 43 ares. In addition to the Dekopon used at Chocolate Library, they grow many other citrus fruits such as Satsuma mandarins, Ponkan mandarins, sour pomelo, kumquats, Beni Amanatsu oranges, and Iyokan oranges. Their motto is to produce delicious mandarin oranges, and the orchard owner is constantly patrolling the orchard, carefully creating a pleasant environment.
- Strawberries grown by Mikamo Farm, Tokushima
Mima City, Tokushima Prefecture, where Mikamo Farm is located, is a town full of history and charm, blessed with abundant nature and numerous cultural assets. The Yoshino River, one of the three great rivers of Shikoku, flows east to west through the center of the city, and many rivers flow into it, including the Anabuki River, said to be the cleanest river in Japan. The area is mostly mountainous, with the Asan Mountains to the north and Mount Tsurugi to the south, and around 80% of the total area is covered by forest, making it a region of beautiful nature surrounded by pure water and lush greenery. It is in this rich natural environment that the Asukarubee strawberries used in Chocolate Library are grown. These strawberries feature a beautiful, jewel-like red color and a rich flavor with the perfect balance of sweet and sour.
- Pears grown by Shiroyama Minori Orchard, Chiba
Shiroyama Minori Orchard is located in Yokoshibahikari Town, Chiba Prefecture, which is number one in Japan in both production volume and yield. The Kuriyama River flows through the center of town, famous as the only river in Chiba where salmon swim upstream. Facing the Pacific Ocean washed by the Kuroshio Current, the town faces the fertile Shimousa Plateau, creating an environment blessed with sea, mountains, and rivers. In this rich environment, the owner, a former pastry chef, cultivates many varieties while selecting the optimal tree cultivation methods and fertilizers, and carefully determining the best time to harvest.
■Product overview
・Chocolate Library Bitter (Premium Orange×Misaki Tanaka)
3,240 yen
・Chocolate Library White (Strawberry×Kurumi Shimizu)
3,240 yen
・Chocolate Library Milk (Pear×Yasutaka Ochi)
3,240 yen
Official website: https://www.chocolate-library.jp
*It will take about a week from the time of order to arrival.
*This price includes consumption tax.
*Shipping fee of 800 yen will be charged for each order.
■Founding members
・Editor-in-Chief: Huang Mengzhi
Born in Kanagawa in 1988. Dropped out of Waseda University. Representative of editing agency Kakushigoto. As an official columnist for "Forbes JAPAN," he introduces "URBAN SOCIAL BUSINESS," which solves social issues with an urban sensibility, while also taking on challenges himself. 」
・Art Director: Takahashi Kosuke
Born in Tokyo in 1993. Graduated from Keio University. After graduating, he worked at an advertising agency while also working as an inventor. His life's work is pioneering new fields through invention, such as the "Braille Neue" typeface, which combines print and Braille. His notable awards include the WIRED Audi INNOVATION AWARD and the TOKYO MIDTOWN AWARD.
■About Kokuhaku Co., Ltd., the provider of "Chocolate Library"
A company that sells "things that don't sell"
The world is full of wonderful products and services.
However, in this age of information overload, it is becoming increasingly difficult to get the people you want to know about them to know about them, the people you want to buy them to buy them, and the people you want to use them to use them.
The days when "if you make something good, someone will find it" are over. By using the power of marketing to make "unsellable" things sell, we solve the challenges of expanding and continuing your business.
Company Name: Kokuhaku Co., Ltd.
Established: February 1, 2018
Representative: Representative Director Koki Kimoto
Address: HARAJUKU TOWNHOME #606, 1-1-1 Jingumae, Shibuya-ku, Tokyo 150-0001
Website: https://kokuhaku.co.jp
Contact: hello@kokuhaku.co.jp Person in charge: Kaneko
Click here for company press release details
"Chocolate Library" is a sweets brand launched by creators from various industries with the aim of spreading the appeal of excellent farms to the world. The unique combination of fruit from Japan's leading farms, chocolate, and short essays will provide a truly heartwarming experience.
In this new series, illustrator Tanaka Misaki has written a wonderful essay for "Dekopon x Bitter Chocolate," actress Shimizu Kurumi for "Strawberry x White Chocolate," and florist Ochi Yasutaka for "Pear x Milk Chocolate."
In addition, back issues of HIGH(er) magazine by editor-in-chief haru. (Dekopon x Bitter Chocolate), model Kotani Miyu (Strawberry x White Chocolate), and photographer Shito Rei (Pear x Milk Chocolate), which sold out immediately last year, will also be reprinted and sold in limited quantities.
■About the artists participating in the new series
- Illustrator - Tanaka Misaki
An illustrator who loves alcohol, song, and melancholy. Graduated from the Printmaking Department of the Fine Arts Department of the College of Art at Nihon University. Active in a variety of fields including magazines, advertising, and radio. Her works include ``Ahhh, Pervert Pervert Pervert!!'' and ``We Can't Be Together Forever'' (both published by Parco).
Instagram: @misakinodon
・Actress - Shimizu Kurumi
In 2007, Shimizu Kurumi won the grand prize at the "Amuse 30th Anniversary Nationwide Auditions," out of a total of 65,368 applicants. Since then, she has appeared in a series of popular films and stage productions as an actress, garnering attention for her excellent acting ability. Her film appearances include "Kirishima, Bukatsu Yamerutteyo" and "New Interpretation of the Romance of the Three Kingdoms."
Instagram: @kurumi_shimizu
・Florist・Ochi Yasutaka
Owner of the flower shops "DILIGENCE PARLOUR" (Omotesando Hills) and "ISETAN SALONE dei Fiori" (Tokyo Midtown). While his main job is as a florist, creating flower arrangements for events and stores, and styling for magazine and advertising shoots, he is also active in many other areas, including writing for magazines.
Instagram: ochiyasutaka
■About the farm and fruit
・Dekopon grown at Yamagami Farm in Kagoshima
Yamagami Farm's orchard is located in the northern part of Nagashima Town, the northernmost part of Kagoshima Prefecture, within the Unzen-Amakusa National Park Special Zone. It has 28 greenhouses and grows unheated fruit on a total of 43 ares. In addition to the Dekopon used at Chocolate Library, they grow many other citrus fruits such as Satsuma mandarins, Ponkan mandarins, sour pomelo, kumquats, Beni Amanatsu oranges, and Iyokan oranges. Their motto is to produce delicious mandarin oranges, and the orchard owner is constantly patrolling the orchard, carefully creating a pleasant environment.
- Strawberries grown by Mikamo Farm, Tokushima
Mima City, Tokushima Prefecture, where Mikamo Farm is located, is a town full of history and charm, blessed with abundant nature and numerous cultural assets. The Yoshino River, one of the three great rivers of Shikoku, flows east to west through the center of the city, and many rivers flow into it, including the Anabuki River, said to be the cleanest river in Japan. The area is mostly mountainous, with the Asan Mountains to the north and Mount Tsurugi to the south, and around 80% of the total area is covered by forest, making it a region of beautiful nature surrounded by pure water and lush greenery. It is in this rich natural environment that the Asukarubee strawberries used in Chocolate Library are grown. These strawberries feature a beautiful, jewel-like red color and a rich flavor with the perfect balance of sweet and sour.
- Pears grown by Shiroyama Minori Orchard, Chiba
Shiroyama Minori Orchard is located in Yokoshibahikari Town, Chiba Prefecture, which is number one in Japan in both production volume and yield. The Kuriyama River flows through the center of town, famous as the only river in Chiba where salmon swim upstream. Facing the Pacific Ocean washed by the Kuroshio Current, the town faces the fertile Shimousa Plateau, creating an environment blessed with sea, mountains, and rivers. In this rich environment, the owner, a former pastry chef, cultivates many varieties while selecting the optimal tree cultivation methods and fertilizers, and carefully determining the best time to harvest.
■Product overview
・Chocolate Library Bitter (Premium Orange×Misaki Tanaka)
3,240 yen
・Chocolate Library White (Strawberry×Kurumi Shimizu)
3,240 yen
・Chocolate Library Milk (Pear×Yasutaka Ochi)
3,240 yen
Official website: https://www.chocolate-library.jp
*It will take about a week from the time of order to arrival.
*This price includes consumption tax.
*Shipping fee of 800 yen will be charged for each order.
■Founding members
・Editor-in-Chief: Huang Mengzhi
Born in Kanagawa in 1988. Dropped out of Waseda University. Representative of editing agency Kakushigoto. As an official columnist for "Forbes JAPAN," he introduces "URBAN SOCIAL BUSINESS," which solves social issues with an urban sensibility, while also taking on challenges himself. 」
・Art Director: Takahashi Kosuke
Born in Tokyo in 1993. Graduated from Keio University. After graduating, he worked at an advertising agency while also working as an inventor. His life's work is pioneering new fields through invention, such as the "Braille Neue" typeface, which combines print and Braille. His notable awards include the WIRED Audi INNOVATION AWARD and the TOKYO MIDTOWN AWARD.
■About Kokuhaku Co., Ltd., the provider of "Chocolate Library"
A company that sells "things that don't sell"
The world is full of wonderful products and services.
However, in this age of information overload, it is becoming increasingly difficult to get the people you want to know about them to know about them, the people you want to buy them to buy them, and the people you want to use them to use them.
The days when "if you make something good, someone will find it" are over. By using the power of marketing to make "unsellable" things sell, we solve the challenges of expanding and continuing your business.
Company Name: Kokuhaku Co., Ltd.
Established: February 1, 2018
Representative: Representative Director Koki Kimoto
Address: HARAJUKU TOWNHOME #606, 1-1-1 Jingumae, Shibuya-ku, Tokyo 150-0001
Website: https://kokuhaku.co.jp
Contact: hello@kokuhaku.co.jp Person in charge: Kaneko
Click here for company press release details
The press releases featured in this article have been provided by PR TIMES, Inc. and are reproduced verbatim. FASHION HEADLINE does not recommend the products or services featured, nor does it guarantee the contents of the press releases. For inquiries regarding the content of the publications, please contact PR TIMES Inc. directly (https://prtimes.jp/).
