The contents appear distorted!? Evian's new designer bottle is a collaboration with Kenzo

Oct 3, 2014

Natural mineral water brand evian is releasing a designer bottle in collaboration with KENZO.

The 2015 evian designer bottle is inspired by the Kenzo 2014-15 Autumn/Winter collection, which was heavily influenced by film director David Lynch, and incorporates a broken floor pattern into the design, based on the idea of "transforming elements." When filled with water, the randomly arranged pattern creates a magnifying glass effect, creating zigzag lines, giving the viewer the illusion of distorted, twisted water. This embodies the theme of "naturally playful" that connects the two brands, and also expresses the mysterious and twisted spirit of evian.

Since 2008, evian has been releasing limited edition bottles in collaboration with designers from around the world. Famous brands such as "ISSEY MIYAKE" and "ELIE SAAB" are participating in the project.

The "2015 Evian Designer Bottle" is scheduled to go on sale on October 27th. The price is 700 yen.
HEW
  • 2015 Evian Designer Bottle in collaboration with Kenzo
  • 2015 Evian Designer Bottle in collaboration with Kenzo
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