Professional Tennis Player Naomi Osaka Becomes New Maison Ambassador
Louis Vuitton is pleased to announce that tennis champion Naomi Osaka is the newest ambassador for the Maison. Osaka, who is active in many fields beyond tennis, embodies the independent, modern woman and spirit that Louis Vuitton portrays.

One of the most influential tennis players and enjoying explosive popularity, the player will make her debut as the Maison's new ambassador in the campaign for the Spring/Summer 2021 collection, created by Louis Vuitton Women's Artistic Director Nicolas Ghesquière.

Osaka had this to say about her appointment:
"Apart from tennis, my greatest passion is fashion, and there is no more iconic fashion brand than Louis Vuitton. It is a great honor for me to work with Nicolas. Nicolas is a designer I greatly admire, and we share a love for Japanese culture and style. To be an ambassador for the global brand is a dream come true for me."


"Naomi is an extraordinary woman of her generation and a role model for all. Her career and beliefs inspire us. I am in awe of Naomi. She is a woman who is true to herself and never compromises on her values," said Nicolas Ghesquière on the appointment. Since its founding in 1854, Louis Vuitton has consistently offered unique designs that combine innovation and style, always with the finest quality. Today, Louis Vuitton remains true to the spirit of "the essence of travel" created by its founder, Louis Vuitton, through its travel luggage, bags, accessories, and other products that are creative, elegant, and practical. The story of Louis Vuitton was shaped by boldness. Respecting tradition, the brand has historically embraced architects, artists, and designers, expanding into a wide range of fields, including fashion and fine jewelry. Naomi Osaka, a highly influential tennis player with explosive popularity, is sure to bring a breath of fresh air to the brand. About Naomi Osaka: She is the first Asian to reach the world No. 1 singles ranking and the first Japanese player to win a Grand Slam tournament. Her extraordinary achievements in tennis and her active career off the court have made her one of the world's most recognized athletes.

After turning professional in 2013, Osaka joined the WTA Tour. Despite being a rising star, she quickly captured the attention of fans and media with her powerful serve and strong forehand. In January 2016, she competed in her first Grand Slam tournament, successfully qualifying and reaching the third round in her first main draw appearance. That same year, she won the "WTA Newcomer of the Year" award at the 2016 WTA Awards. Two years later, in 2018, she achieved the remarkable feat of winning two consecutive Grand Slam titles, marking one of her strongest seasons. In 2020, she won her second US Open title, capturing global attention amid the looming pandemic and social unrest. In 2020, Osaka was named Sports Illustrated's "Athlete of the Year," Adweek's "Most Powerful Woman in Sports," and the highest-paid female athlete by Forbes. She was also named one of Time magazine's "100 Most Influential People in the World." As a social activist, she has made bold statements highlighting social inequality in the United States, making her a force to reckon with both on and off the court. Born in Osaka to a Haitian-American father and a Japanese mother, Osaka immigrated to the United States with her family at the age of three. Currently residing in Los Angeles, California, she competes for Japan and is expected to be a key face of the Tokyo 2020 Olympics.

【Official Website】
https://jp.louisvuitton.com/jpn-jp/homepage

【Contact Information】
Louis Vuitton Client Service
0120-00-1854

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