UNIQLO's "UT Souvenir Lucky Charm" series introduces "Fukusuke," a lucky charm said to bring happiness

Release Date:2020.12.14
Dec 14, 2020
We are pleased to announce that "UT Souvenir Lucky Charms," a collaboration between UNIQLO graphic T-shirt brand UT and Fukusuke Co., Ltd., will go on sale from December 14, 2020.

"UT Souvenir Lucky Charms" is based on the Japanese culture of "good luck charms," and is a series that selects seven lucky charms that have been popular since ancient times and collaborates with companies that have a close connection to each of them.

The "Fukusuke" logo in kana characters, created by graphic designer Yusaku Kamekura, is still used on our tabi-style socks and other products

Ever since our company registered the trademark for "Fukusuke" in 1900, 19 years after its founding, the Fukusuke doll has remained a beloved character that has served as our company's icon and is widely loved as a lucky charm in Japan.

* The CI created by graphic designer Kamekura Yusaku was used from 1965 to 1978

< Product Overview >
Product name: Souvenir Lucky Charm UT (Short Sleeve)
Color: 01 Off White
Size: Men's XS - 4XL (XS, XXL, 3XL, 4XL are only sold in the online store)
Price: 1,500 yen (excl. tax)
Retailers: Select UNIQLO stores nationwide and the UNIQLO online store

For further detailed information, please visit the UNIQLO "UT" special site.
https://www.uniqlo.com/jp/ja/spl/ut-graphic-tees/omiyage-engimono/men

■Inquiries regarding products
UNIQLO Customer Service 0120-170-296 (9:00 - 17:00, open every day)

< Product photo >

CI logo adopted in 1982, the 100th anniversary of our foundingCI logo adopted in 1982, the 100th anniversary of our founding


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