Alexander Wang launches luxury trash bags at Isetan

Jun 19, 2014

Alexander Wang has opened a pop-up store featuring his 2014 Pre-Fall collection at The Stage #3 on the third floor of the main building of Isetan Shinjuku. At the same time, the bag collection will also be available in the handbag corner on the first floor of the store. Both will be on display until June 24th.

The 2014 Pre-Fall collection on display on the third floor of the store is inspired by downtown New York. Using experimental prints and fabrics, the collection pursues imperfect beauty. Masculine elements are also evident, with tailored jackets and center-pleated pants.

Highlights include a coat (253,000 yen) made from a monochrome fabric with perforated details reminiscent of moth holes, and the "GYM SACK" (93,000 yen) leather backpack, inspired by garbage bags and used in many of the looks. Also making its debut this season is the "DUMBO BACKPACK" (160,000 yen), a new addition to the Rocco series featuring studs on the bottom. It comes in vivid yellow and navy. The yellow and blue colors are applied to embossed leather. Other items include a knit sweater with a high neck that looks like a bandana (long-sleeved 80,000 yen, sleeveless 74,000 yen), and a top and skirt set (84,000 yen) made of thick, stretchy striped fabric (66,000 yen). The store's first-floor handbag promotion also includes new burgundy and gray versions of the "PRISMA BACKPACK" (141,000 yen), an elegant silhouette that has become one of the brand's most popular items since its introduction last season. The classic black version of this popular bag, which had been in short supply, is now back in stock. The three-way clutch bag, made from the same material as the aforementioned Dumbo backpack, comes in two vivid colors, blue and yellow, which complement the brand's monochrome clothing. A brand representative commented, "We recommend pairing it with Alexander Wang clothing that has a sophisticated silhouette, such as a little black dress."
編集部
  • "Gym Sack" is a leather knapsack inspired by garbage bags.
  • This season's first Dumbo backpack. The color is applied to the embossed leather.
  • Pre-Fall 2014 collection inspired by downtown New York
  • A 3-way clutch bag made from the same material as the Dumbo backpack.
  • Introducing the Pre-Fall 2014 collection at Shinjuku Isetan
  • A set of a top and skirt made of thick, stretchy striped fabric.
  • A classic 3-way multi-backpack
  • A classic 3-way multi-backpack
  • Bucket Series
  • The elegant Prisma backpack is now available in a new grey color.
  • The elegant Prisma backpack now comes in a new burgundy colorway
  • The elegant silhouette of the Prisma Backpack
  • The elegant silhouette of the Prisma Backpack
  • This crisp grey jacket is available exclusively at Isetan Shinjuku.
  • This crisp grey cut-and-sew top is only available at Isetan Shinjuku.
  • This season's first Dumbo backpack. The color is applied to the embossed leather.
  • Dumbo Backpack in Black
  • New release in the Rocco series featuring studs on the bottom
  • New release in the Rocco series featuring studs on the bottom
  • A classic 3-way multi-bag pack
  • A classic 3-way multi-bag pack
  • The elegant Prisma backpack now comes in a new burgundy colorway
  • The elegant Prisma backpack is now available in a new grey color.
  • The Prisma Backpack, which was out of stock, is back in stock in the classic black color.
  • "Gym Sack" is a leather knapsack inspired by garbage bags.
  • Gymsack XL: a knapsack inspired by garbage bags
  • Rocco series with studs on the bottom
  • Rocco series with studs on the bottom
  • Rocco series with studs on the bottom
  • 3-way clutch bag made from the same material as the Dumbo backpack
  • 3-way clutch bag made from the same material as the Dumbo backpack
  • Storefront display
  • A knit with a high neck that looks like a bandana
  • 1st floor bag promotion space
  • Storefront display
  • Storefront display
  • Alexander Wang's Pre-Fall 2014 Collection to be Launched at Shinjuku Isetan
  • Dumbo Backpack
  • Gymsack XL
  • 3-way multi-backpack
  • Prisma Backpack
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