Ouur by KINFOLK, a brand created by lifestyle magazine KINFOLK, has launched an event called "SMALL GATHERING with Ouur by KINFOLK," proposing a simple lifestyle for enjoying the summer in comfort, at Center Park/The Stage #5 on the 5th floor of the Isetan Shinjuku Main Building. The event runs until June 24th.

As the summer solstice approaches, the longest day of the year, the store will introduce ideas for enjoying the summer. As part of this initiative, the store will offer a selection of tableware, miscellaneous goods, apparel, and other items that embody Kinfolk's worldview, which proposes a beautiful, natural way of living. In-store table settings will focus on the magazine's core concept of "SMALL GATHERING," proposing ways to enjoy life by gathering with close communities such as family, friends, and couples.

The tote bag (S size 12,000 yen, L size 16,000 yen) with a custom-colored handle is sold exclusively at this store. The custom-colored dark brown handle makes dirt less noticeable and the more it is used, the more it develops a unique character.

The cutting board (12,000 yen) is also exclusive to this store. It was created in collaboration with woodworker Morinaga Shoji, with particular attention paid to the material and shape. The vertical design makes it more compact, and the handle makes it easy to carry and store, further enhancing its functionality.

Other items on the menu include Shigaraki ware bowls (from 2,800 yen), Hasami ware plates (from 1,200 yen), and Ryukyu glass (from 1,400 yen), which have the texture and rustic shape of something handmade yet also match a modern lifestyle. The venue will feature the brand's SS14 items, including loose-fitting dresses in pale beige and blue tones, and plain aprons. Past Kinfolk cover images will be displayed on the facade, and back issues of the magazine will also be on sale.