
Masaaki Homma of mastermind JAPAN, which will cease operations this season, has designed a special collection exclusively for Isetan. This project, which could be considered the brand's culmination, will begin on August 28th.
Until September 3rd, women's items, including collaboration items with photographer Mika Ninagawa, will be sold at The Stage on the first floor of the Shinjuku main building. Until September 2nd, men's and lifestyle items will be sold in the store's seventh floor event hall. A mastermind Café, showcasing the brand's unique worldview, will also be open. Special menu items include lemonade and skull ice cream, black roll cake, black cream puffs, and black shaved ice, served on skull-patterned tableware.
In addition to skull-emblazoned hoodies, T-shirts, and tote bags, collaborative trolley cases with Globe-Trotter and boots with Timberland will also be available.


























